How To Invest In Art | MyArtBroker | Article (2024)

Who is 100% Ownership For?

In Bloomberg’s article, from their hypothetical ‘Where to invest $1 Million’ series, Robert Arnnott, co-founder of Research Affiliates, advocating for art as a valuable alternative asset stated: “With a modest slice of your $1 million, you can get a pretty good portfolio of limited edition lithographs for four- to five-digit prices and they are fun and hilarious to look at.” Yet, collecting art is not only for UHNWI as accessibly priced prints and multiples are a profitable segment of the market. They are also a comparable market - meaning the works come with comparative price points for other works in the same series.

Thanks to the status of many blue-chip artists as adept printmakers, owning an original artwork can be accomplished on a more modest budget. Modern and Post-War and Contemporary art are the most profitable and stable genres in the art market today, accounting for a combined share of 77% of the global fine art auction market in 2021 (according to Art Basel’s 2022 Art Market report with UBS).

Within the Modern, American Pop, Post-War and Contemporary, and Urban Contemporary markets, many of the best established markets belong to artists such as Andy Warhol, Keith Haring, Damien Hirst, Banksy and David Hockney. Conveniently, all these artists produced or produce prints of their work, creating excellent opportunities to invest in blue-chip prints and multiples– artworks with a proven track record of stable returns, that are considered to be comparatively low-risk investments. At MyArtBroker, we keep a close eye on the print market; read our 5 Year Print Market Report for more.

Browse Modern and Contemporary Prints for sale, and explore supply, and growth rates demand for artworks on our TradingFloor.

Over the last two years, we have seen the rise of many auction houses offering art financing solutions: using your existing art collection as collateral against a loan can release liquidity from your assets. One thing about contemporary art is that it is an illiquid asset: artwork tends to appreciate with age, moreover finding a buyer can take a long time. These lending opportunities might be used to fund further investment in art, without having to yet sell the artwork. You can learn more about Art Financing here.

Meanwhile, ArtMoney offers a financial solution to clients wherein buyers of art are given the chance to pay back a purchase over a ten-month period of time, making beginning a collection less daunting. You can learn more about ArtMoney on our podcast.

How To Invest In Art | MyArtBroker | Article (2024)

FAQs

How do you learn to invest in art? ›

You can start investing in art by visiting online auctions, going to art fairs, or even signing up with a fractional platform like Masterworks or Public to purchase shares of art. If you're interested in digital art, buying through an NFT platform can be one way to start investing in art.

Is Masterworks a legitimate investment? ›

Masterworks is a legitimate company that can help you invest in art, but there are no guarantees that the singular pieces of art you invest in will take off. In that way, it's similar to investing in individual stocks, since there is no guarantee that a single company will outperform in the future.

What does it mean to invest in art? ›

100% Art Ownership. This is the most traditional way to invest in art, where an individual or organisation purchases a piece of art and becomes the sole owner. This can be done by buying art on the primary or secondary market via an auction house, or privately, through an individual, dealer, brokerage, or gallery.

What is the best art to invest in? ›

Investing in art by blue-chip artists like Pablo Picasso, Vincent van Gogh, or Andy Warhol can provide a solid foundation for your art investment portfolio. Their artworks often appreciate in value over time, making them a relatively safe investment option.

Is investing in art smart? ›

Art is a great investment for anyone looking to add value to their portfolio, by setting clear goals, doing your research and seeking the help of a professional you will be well on your way to acquiring a desirable work of art, adding value to your estate for generations to come.

How risky is Masterworks? ›

Unproven business model: Many of Masterworks' features are untested. In other words, success isn't guaranteed. The platform says it may have to auction off artwork if its business model fails. Issuers are un-diversified: Investments with single-asset issuers can be risky since you're investing in a single piece of art.

What is the minimum amount to invest in Masterworks? ›

The standard minimum to invest with Masterworks is $15,000, but you may be able to get a lower minimum for your personal account during your new customer onboarding call.

How risky is investing in art? ›

Art is Risky

Art is often seen as a relatively safe investment due to its limited physical exposure and lack of liquidity. However, it still has its risks and can be volatile. Any investment has the potential to succeed or fail. When the fair market value of a piece is not established, buyers may overpay for art.

How much money do you need to start investing in art? ›

If you don't have that kind of money to invest in art, there's another way to get access to this alternative asset class: fractional shares. Platforms like Maecenas and Masterworks allow you to purchase fractional shares, or slices of valuable works of art. Investors can open an account with as little as $1,000.

Why do millionaires invest in art? ›

One key motivation for billionaire art collectors is the belief that art can be a store of value and a hedge against inflation. In times of economic uncertainty, many wealthy individuals turn to tangible assets like art as a way to protect their wealth.

Is there an art ETF? ›

Currently, there is no such thing as a publicly traded fine art ETF. However, alternatives exist that offer a similar type of investment vehicle. This blog explores key points to consider, as well as potential benefits and risks involved in art investment alternatives.

Is investing in art better than stocks? ›

Understand the art market

But the illiquidity of art and a thinly traded market can make art a riskier investment compared to stocks, says Liz Jacovino, a wealth strategist for RBC Wealth Management-U.S. based in Connecticut.

What is the average return on art? ›

Investing in art can be risky due to its illiquid nature and high transaction costs. However, it can also offer substantial returns if you invest wisely. According to a report by Art Market Research (AMR), contemporary art has delivered an average annual return of 7.5% over the past 25 years.

How to start collecting art as an investment? ›

Start small, and build

Many artists price their smallest works in the $100 range, and these provide an excellent place to begin your collection. Rather than investing $1000 in a single larger piece, you can purchase numerous smaller works with the same amount.

How do I learn to buy art? ›

How to start buying
  1. Lookout for inspiration. At this first point, it is helpful to do some research to understand where you can find emerging art. ...
  2. Connect with what you are potentially buying. Nowadays, it is so easy to connect with the artist. ...
  3. Decide what type of art you want to collect and how varied you want it to be.
Oct 13, 2020

How can a beginner make money in art? ›

Commissioned Work

One of the easiest ways for beginners to earn money is through commissioned work. It can be a portrait, pet portrait, illustration, or custom artwork. Artists will be able to use Instagram, Facebook, and Twitter as platforms to display their portfolios and lure potential clients.

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