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Google Voice is a popular voice-over-internet-protocol (VoIP) telephone service for users with a Google account and a phone number. It offers a personal or business phone number that enables seamless communication through landline, mobile phone or the internet. The service covers calls from the U.S., Canada and European countries.
Read our guide to learn more about Google Voice pricing. We’ll review and compare each plan, so you can decide which option works best for your business needs.
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What Is Google Voice?
Google Voice is a telecommunications service provided by Google that’s packed with dedicated features for calling, text messaging and voice mail. You can set up a personal or business phone number to communicate with clients and colleagues anytime and anywhere. The service is available on smartphones, tablets and computers.
Your Google Voice phone number can be connected to your existing phone numbers. You can manage calls and messages from multiple devices using a single number. The service has features for call forwarding, voice mail, text messages and international calls.
Google Voice Pricing and Plans
Google Voice is available for free for anyone with a Google account. The free plan is ideal for freelancers and solo entrepreneurs needing a business phone number.
For paid plans, the pricing breaks down into three straightforward options. The availability of the service and its features might vary by region. Users can quickly cancel their subscriptions to stop further billing. You can also request a refund within six months of your original purchase.
Here’s an overview of the available plans.
Google Voice Tiered Features and Plans
  | Starter | Standard | Premier |
---|---|---|---|
Cost per User per Month | $10 | $20 | $30 |
Number of Users | Up to 10 | Unlimited | Unlimited |
Domestic Locations | Up to 10 | Unlimited | Unlimited |
International Locations | None | None | Unlimited |
Calling to the U.S. From Any Google Voice Number | ✔ | ✔ | ✔ |
Calling to Canada From a Canadian or U.S. Google Voice Number | ✔ | ✔ | ✔ |
Calls to Most European Countries From Within Europe | ✔ | ✔ | ✔ |
Unlimited Text Messaging in U.S. | ✔ | ✔ | ✔ |
Voicemail Transcription | ✔ | ✔ | ✔ |
Usage and Activity Reporting | ✔ | ✔ | ✔ |
Ring Groups To Let Multiple Team Members Answer Calls From One Number | ✔ | ✔ | |
Desk Phone and ATA Support | ✔ | ✔ | |
Advanced Reporting (BigQuery) | ✔ | ||
Ad-Hoc User Call Recording | ✔ | Automatic | |
Support | 24/7 | 24/7 | 24/7 |
Starter ($10 per user per month)
Best for: Small businesses that seek a basic VoIP service for domestic calls and don’t need many extra bells and whistles.
Key Features | What’s Missing? |
---|---|
VoIP service for up to 10 users | Ring groups |
Calls to the U.S. and Canada | Desk phone and ATA support |
Usage and activity reporting | Ad-hoc user call recording |
The pricing breaks down to $10 per user per month. If you’re a freelancer or solo entrepreneur looking for a simple way to communicate with clients and colleagues, this plan is right for you. The biggest downside to the Starter plan is no ring groups and advanced reporting. If you need a dedicated sales team to collaborate or analyze call performance, this plan is not for you.
Standard ($20 per user per month)
Best for: Small and medium-sized businesses seeking advanced VoIP features for calls in Canada and the U.S. without advanced analytics.
Key Features | What’s Missing? |
---|---|
Ring groups | Advanced reporting (BigQuery) |
Desk support | Lacks domestic and regional locations |
Usage and activity reporting | Lacks automatic ad-hoc user call recording |
The Standard plan is an upgrade from the Starter plan, offering advanced features for ring groups, desk phone support and ad-hoc user call recording. Unlike the Starter plan, which is limited to 10 users, this plan can cater to unlimited users. While there are unlimited domestic locations, there are no international locations. Pricing is $20 per user per month.
Premier ($30 per user per month)
Best for: This plan is ideal for businesses that need a collaborative sales team and advanced features to maximize sales opportunities.
Key Features | What’s Missing? |
---|---|
Advanced reporting | This plan provides everything Google Voice has to offer |
Automatic user call recording | |
Unlimited international locations |
The Premier plan is the most expensive option that Google Voice offers. It costs $30 per user per month. For this price, you get all the features that Google Voice offers. It includes more premium features such as advanced reporting and automatic user call recording. In addition, you get unlimited domestic, international and regional locations.
Which Plan Should You Choose?
The best Google Voice plan will depend on your business needs. Solopreneurs or freelancers seeking basic features will find that the Starter plan is more than enough. Meanwhile, growing businesses needing unlimited domestic locations and collaborative features such as ring groups will find the Standard plan is the better option.
If your teams need advanced features for communication and analytics, then the Premier plan is the best fit. While it may be the most expensive option, it’s great for businesses that need to constantly communicate and collaborate with clients and colleagues to boost sales opportunities.
Google Voice Discounts
Google occasionally introduces promotions or offers that could help you get a much lower price for Google Voice services. These promotions can vary over time and by region.
Here are a few ways Google Voice discounts, or offers that might be available.
Utilize Google Workspace
Google sometimes bundles its services together, offering discounts to users who subscribe to multiple Google services. These services include Google Workspace (formerly G Suite), Google Fi or Google One storage plans.
Student or Educational Discount
Google often provides discounts to students and educational institutions. You can get these promos via its Google Workspace for Education team or from your Google Workspace partner.
Here is a price breakdown to see how some of Google Voice’s biggest competitors compare:
  | Google Voice | Line2 | Zoom Phone |
---|---|---|---|
Price per Month | $10 to $30 per user per month | $7.99 per user, per month (billed annually) | $10 to $26.99 per user per month |
Free Plan Available | Yes (for personal use) | No | No |
Free Trial | No | No | No |
Unlimited Domestic Calling | Yes | Yes | Yes |
International Locations | Available on higher-tier plans | No | Available on higher-tier plans with additional fees |
SMS Text Messaging | Yes | No | Yes |
Mobile App | Yes | Yes | Yes |
Google Voice vs. Line2
Both Google Voice and Line2 cater to both personal and business users. Both platforms offer features tailored to professional communication needs, such as unlimited domestic calling, SMS text messaging and a mobile app—but notable differences exist.
Google Voice lets you make domestic and international calls from your Google Voice number. In contrast, Line2’s international texting rates are 10 cents per outbound message. Calls outside the U.S. and Canada will also be charged additional fees based on their international rates.
Google Voice vs. Zoom Phone
Each competitor offers unlimited domestic calling, text messaging and a mobile app. Both platforms shine with their close integration with a video conferencing platform. Zoom Phone is integrated with the Zoom platform, which enables seamless transitions between voice and video calls. While Google offers video conferencing through Google Meet, it is separate from Google Voice.
Zoom Phone offers more advanced business-oriented features including call routing, queuing and analytics. While Google Voice offers analytics on higher-tier plans, they are generally less developed than the analytics Zoom Phone offers. In addition, Zoom Phone has auto-attendants and ring groups on the basic plan, while these are only available on higher-tier plans of Google Voice.
Google Voice Free Trial: What You Should Know
Google Voice is available as an add-on to your Google Workspace account. There are free trials for Google Workspace. However, Google Voice does not offer a free trial.
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Bottom Line
Google Voice compares favorably to popular VoIP services thanks to its calling, voice mail and text messaging features. While it can meet the needs of most businesses, it doesn’t have as many advanced capabilities as other VoIP services. For more information, check out our list of best VoIP services and in-depth Google Voice reviews.
Frequently Asked Questions (FAQs)
How much is Google Voice per month?
Google Voice starts from $10 to $30 per user per month. The ideal plan for your organization will depend on your business needs. If you are eligible for discounts, you could pay less to use its services.
Is Google Voice free anymore?
Google Voice is free for personal use for any user with a Google account. However, it has no free trial for paid plans for small businesses and organizations.
Does Google Voice charge per text?
A Google Voice number will enable you to send text messages at no extra charge to U.S. and Canadian numbers. Text messages delivered via Google Voice use Wi-Fi or mobile data. However, if you’re traveling outside the U.S. without Wi-Fi access, your mobile phone company could charge extra fees for sending texts.
What do I need for a VoIP phone system?
To use VoIP, you’ll need a reliable and fast internet connection. Because it’s a cloud-based tool, a lack of online service means you wouldn’t be able to use it.