12 Tips and Secrets to Make the Most of Your Next Trader Joe's Trip (2024)

Trader Joe's is lauded and beloved for its tasty and convenient foods, its robust section of flowers, cards, and gifts, and, of course, its low prices. However, anyone who has ever set foot in a Trader Joe's will tell you that the well-known chain—which has popularized items like frozen Cauliflower Gnocchi and a scrumptious cheese dubbed Unexpected Cheddar—isn't a typical supermarket. But it is, in part, this commitment to doing things differently that has registered with consumers across the country.

First, the California-based brand doesn't have a weekly coupon circular, but shoppers are permitted to use coupons from various other brands (such as Annie's and Bumble Bee) in TJ's stores. Another thing that truly sets Trader Joe's apart from its competitors is the chain's commitment to both quality products and its shoppers. To that end, TJ's has a no-questions-asked return policy and allows customers to sample any ready-to-eat food of their choice.

Here Are the Most-Loved Trader Joe's Products of the Year, According to Customers

Eager to learn more about how to make your next TJ's trip easier, less expensive, and more enjoyable? Read on for a list of Trader Joe's shopping tips and tricks.

01of 12

Scan the Fearless Flyer

Trader Joe's may not have a loyalty rewards program, but you can discover deals through the store's newsletter—the Fearless Flyer—which is published eight times a year and highlights featured products, new items, and details on promotions. It even includes a printable shopping list to make your trip as easy and organized as possible.

02of 12

Return Items, Hassle-Free

The chances that you'll need to return something to Trader Joe's are slim, but it's good to know that you can. TJ's has a "no-questions-asked" return policy on all its goods, so if you find something that's not to your liking—whether it has gone bad, is damaged, or is just not your taste—you can return it at any time.

03of 12

Know the Purpose of the Register Bell

Confused by all the dinging at checkout? Ringing bells is how the floor team communicates: One ring means it's time to open another register; two means there's a question at checkout; and three is a call for the manager to come over.

RELATED: 19 Healthy Foods Nutritionists Always Buy at Trader Joe's

04of 12

Filter for Dietary Needs

Whether you are gluten-free, vegetarian, vegan, or dairy-free, Trader Joe's has something for you. Most of the products are clearly labeled, but you can also visit TJ's site to filter products by diet and type.

05of 12

Grab Free Samples of Any Product

Most locations have a free sample station in the back that features new items and some longtime favorites to snack on while you shop. However, if you're curious to try something, ask an employee. Team members have permission to open any ready-to-eat item in the store, so you can test it out before taking the plunge.

06of 12

Keep Clipping Coupons

Trader Joe's may not offer sales and discounts on their products, but you can still save money on name-brand items like Annie's, Kashi, and fa*ge when you present manufacturer coupons at the register.

RELATED: 6 Genius Ways to Save Money When Shopping at Trader Joe's

07of 12

Don't Forget Shopping Bags

Nowadays, most people use reusable shopping totes, but there's even more incentive to bring them to Trader Joe's. Did you know that if you bring a shopping bag and spend at least $25 in-store, you can enter to win a $25 gift card in Trader Joe's weekly raffle? If you don't see the raffle tickets at checkout, make sure to ask the cashier.

08of 12

Send Kids on a Scavenger Hunt

Trader Joe's is known for its friendly and helpful staff; that's one of the reasons why it's a great place to shop. If you bring your kids along for your shopping trip, ask one of the employees about the TJ's scavenger hunt. Each store has a stuffed animal hiding somewhere within it, and once the child finds the missing toy, they can bring it to customer service and receive a prize.

09of 12

Know When to Shop

No matter where you live, your local Trader Joe's is likely slammed most hours of the day. If you're looking for a peaceful shopping trip, most employees suggest the best time to shop at Trader Joe's is between 8 a.m. and 10 a.m. local time (during the week) or making an evening trip.

10of 12

Stock up on Favorite Items

There's no shame in stocking up on favorite seasonal products, especially since they're only available for a limited time. If you're a pumpkin-spice fanatic or can't get enough of the Candy Cane Joe-Joe's, stock your pantry with a few extra boxes—your future self will thank you.

RELATED: 12 Holiday Foods From Trader Joe's That'll Make Entertaining So Much Easier

11of 12

Start Shopping on the Opposite Side

If you've ever felt overwhelmed walking into a Trader Joe's, it's likely because everyone starts in the produce section. On your next trip, try shopping on the opposite end of the store first to have a more relaxing experience. You'd be surprised at the difference it can make.

12of 12

Save Big on Cards and Flowers

Where else can you grab a beautiful flower bouquet and cards for under $10? Trader Joe's has the best selection of flowers that never break the bank, and the buds are known to last over a week if you change the water every few days. The greeting card selection has something for every occasion, and the cards usually cost less than $4. You seriously can't beat it.

12 Tips and Secrets to Make the Most of Your Next Trader Joe's Trip (2024)

FAQs

What is the secret to Trader Joe's success? ›

The secrets to Trader Joe's success are pretty simple and not all that secret: smaller stores with a limited number of SKUs, a friendly, playful atmosphere, helpful employees, aggressively competitive pricing, and most importantly, the food. It's Trader Joe's focus on food that makes the rest of it work.

What is the most sold item at Trader Joe's? ›

The #1 Overall award went to Chili & Lime Flavored Rolled Corn Tortilla Chips.

What are the key success factors of Trader Joe's? ›

They talk about what makes Trader Joe's so unique and popular, including their focus on community, curated selection, transparency around pricing, and exceptional customer service. d popular, including their focus on community, curated selection, transparency around pricing, and exceptional customer service.

What is Trader Joe's positioning strategy? ›

Trader Joe's unique marketing strategy sets them apart from their competitors. By offering a wide range of private-label products, they have built a strong brand reputation and gained the trust of their customers. Their focus on quality and innovation, as seen in their soup selection, further enhances their appeal.

What is hidden in Trader Joe's? ›

In most cases, the missing animals differ across stores to maintain variety and deliver new experiences. And, if you see a lobster, it's not a coincidence. “In addition to a stuffed animal, most Trader Joe's also hide a plastic lobster,” Russo adds. So, be on the lookout!

What is the hidden prize at Trader Joe's? ›

At most stores, the employees hide a stuffed animal somewhere among the shelves and stacks in the store. It's the perfect way to distract kids during a shopping trip. If your kiddo finds the stuffed animal, bring it to one of the employees for a special reward. The stores usually offer a sweet piece of candy!

What is the number one item at Trader Joe's? ›

Just like last year, Trader Joe's Chili & Lime Flavored Rolled Corn Tortilla Chips took home the crown as the overall fan-favorite product.

What is top pay at Trader Joe's? ›

Traders Joe Salary in California
Annual SalaryMonthly Pay
Top Earners$108,559$9,046
75th Percentile$106,600$8,883
Average$82,311$6,859
25th Percentile$35,000$2,916

How much does the average person spend at Trader Joe's? ›

Now when it comes to average spending, Americans are dishing out about $66.00 every time they go to Trader Joe's. Arkansas residents spend the most at $80.50 per trip, and Utahns spend the least at just over $53.00 per visit.

What makes Trader Joe's stand out? ›

Trader Joe's takes pride in its private label products, which aren't just cheap knock-offs of the brand-name counterparts. A lot of product development and fine tuning goes into perfecting each item, and a team of Trader Joe's executives have to approve all of them before they hit the shelves.

What is the unique selling proposition of Trader Joe's? ›

Trader Joe's believes every customer should have access to the best prices on the best products every day. To consistently deliver value: We buy direct from suppliers whenever possible, we bargain hard to get the best price, and then pass the savings on to you.

What's the busiest Trader Joe's? ›

The chain's busiest location is its 72nd & Broadway store on the Upper West Side of Manhattan.

What are Trader Joe's core values? ›

We are committed to providing our customers outstanding value in the form of the best quality products at the best everyday prices.

What are the 4 P's of positioning strategy? ›

The four Ps of marketing is a marketing concept that summarizes the four key factors of any marketing strategy. The four Ps are: product, price, place, and promotion.

Who are the rivals of Trader Joe? ›

Trader Joe's competitors include H E B, Whole Foods Market, Safeway, Sprouts Farmers Market and NatureBox. Trader Joe's ranks 2nd in Product Quality Score on Comparably vs its competitors.

What's so special about Trader Joe's? ›

From its focus on sustainability and customer service to its affordable pricing and liberal position on refunds, Trader Joe's is one of the most popular grocery store chains in the United States for a reason.

What is Trader Joe's competitive advantage? ›

They Provide a Seamless In-Store Experience

Beyond the friendly staff, the in-store experience has been optimized with the customer in mind. For example, a typical supermarket has 40 to 50,000 SKUs (stock-keeping units). A Trader Joe's store typically has about 4,000, so only about 10% of the total number of products.

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