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Blogging can be lucrative for anyone, regardless of background, color, race, location, or knowledge. Anyone can start a blog and earn a living with it. Surprisingly, about 90% of people quit blogging within the first 12 months or a few years into it.
Only 10 percent of people who start blogging earn significant income from it.
If you’re considering starting a blog today, you need to know your expectations and what not to expect—the pros and cons of blogging. So you don’t get over-excited or disappointed with your results.
At some point, many bloggers ask themselves if they should quit blogging. It can be somewhat tricky to know when to stop blogging. Or for anyone to tell you to stop being a blogger.
Before you end or take a break from your blogging career, evaluate whether you’ve invested time, energy, and resources into growing the blog. This is an essential exercise because, from experience, many bloggers quit blogging right before they see success.
If you’re starting a blog as a beginner, here are eight truths about blogging you need to know before diving into it.
10 Reasons most people give up on blogging
There are many challenges faced by bloggers, such as financial difficulties, lack of readers, burnout, time management, content creation, etc, resulting in blogging frustration and, ultimately, leading to quitting.
Here, I will examine the top 10 problems bloggers face that make them stop blogging.
1. Blogging is Very Hard
If blogging is going to be a full-time job for you, then it won’t be fun. Contrary to what the gurus sold you, blogging is very hard. I mean, seriously hard.
If your view on blogging is to work two to three hours daily and make a full-time income, you might be disappointed.
From social media engagement to blog post promotions, researching for more facts and knowledge, blog maintenance, writing, editing, networking, video recording, etc, there are too many activities in blogging.
The chances of starting a blog today and growing into a money-making business on the odd are 10 – 90, at least for every beginner I know of.
Yes, you can start a blog today and, in three months, grow it into a thriving online business, but these are exceptional cases and not the rule.
Only veteran bloggers can achieve that if they have the budget to throw at any content and marketing tactics out there. And even at that, you may burn more than you get.
2. Blogging is Time-Consuming
We all have equal 24 hours a day; how you spend yours is up to you.
You must understand this: blogging is a very time-consuming task. It takes time to write quality content, SEO is an ongoing task, and marketing is as essential as regularly publishing new content.
If you’re still holding a regular day job, manage how you effectively spend your free time on your blog. Don’t waste your free time on pointless social media discussions.
Blogging is not dead, and it’s alive and growing stronger. The more productive time you put into growing your blog, the better and faster the results.
Prioritize your objectives from the most important to the least; know what directly impacts your primary goal. If blogging two hours a day is guaranteed to bring full-time income, most bloggers would become millionaires.
On average, I spent 80 hours weekly working to improve my online business – content, marketing, networking, social media, etc.
And sometimes, it may even take more or less than that, depending on how free I am and the workflow.
3. No Earnings Guarantee
There is no guaranteed income in blogging, and payment is not even predictable to an extent. It is common to see bloggers make income this month and not make a dime next.
Like any other business, there is never a 100% guarantee that the money will start rolling in when you do this.
Don’t be deceived; many things – seen and unseen – are involved before you can make money from blogging.
For instance, you might read how some bloggers made six-figure incomes from selling “just” an eBook, right?
Yes, that’s true.
Information products are one of the most lucrative businesses in the world at the moment. However, selling information products takes a lot of effort, marketing, authority status, and social proof.
These are not qualities or attributes you achieve within weeks of blogging. Building loyal followers, authority, knowledge, expertise, etc, takes time. However, once you accomplish these things, making a six-figure income from selling information products becomes more achievable.
4. You Have to Commit to Learning.
Learning in blogging is an ongoing process – a non-stop one – you must be committed to regularly learning if you must build that blog of your dreams.
There is nothing like a shortcut to success here; you pay the sacrifice required to succeed or go home broke. The lack of knowledge is a significant factor in why people quit blogging halfway.
Blogging on its own will force you to learn different skills and knowledge. It is an industry that thrives on constant changes and innovation. So, the more you learn about your industry changes and competitors, the better your understanding.
5. Forget The Money
Especially as a beginner blogger, I would advise you to focus on building a brand and audience at the initial stage.
Focus on building a blog worth reading, helping people achieve their dreams in any positive way you can.
Every successful business I know is built on the sole principle of helping people achieve their goals. If you can help others solve their problem, the money can flow easily, even more than you can imagine.
Money shouldn’t be the primary reason for starting a blog – Yes, I agree that MONEY is one of the most critical factors that motivate people to do something better.
But that should be your secondary motive for starting a blog, not your main priority: giving value to your audience should be your priority.
6. Be Patient
Rome was not built in a day, so no successful, profitable blogging career can be made in a day, months, and even, in some cases, a year.
I said above that you must be committed to a long-term approach.
Take things gradually, one step at a time, and don’t be in a hurry that you won’t even complete a task before jumping on to another.
Focus, be patient, and be organized.
7. Don’t Quit Your Day Job
This is one of the best pieces of advice I have givenyou throughout this article, and I was hoping you would adhere to it carefully.
Making $500 this month through your blog business and not making it the next or earning less than that is not ideal for quitting your day job.
Make sure to have a system guaranteed to make you money every month.
And from your knowledge, this system is doing well for you, as expected, before kicking your boss in the face.
Internet business is one of the craziest businesses. It is possible to go from $100 to $1000 a month, and it is also realistic to fall like a snowball from $1000 per month to $100 the next month.
Nothing guarantees that you must make a certain amount of money no matter what you do. Everything is based on the result you’re getting.
If the result is as expected, it is acceptable; if not, try another strategy.
8. Blogging is a Long-Term Effort
It is not that you can’t build a blog that brings in full-time income in a shorter period.
However, a large percentage of most successful blogs take an average of 24 months before any significant income rise in their blogging career.
And this is not enough for them to go crazy quitting their previous income stream.
My first year as a blogger was 100% for learning, and the next was and still is for education and implementing the things I learned the previous year.
Don’t get me wrong; I didn’t fold my hands doing anything in the first year but learning.
As I learn, I also practice most things I have discovered on other blogs, but it is far from saying I had any significant monetary results.
9. Lack of Audience
One of the most common reasons why people quit blogging is the lack of an audience. Building a following takes time, effort, and consistent content creation. Many bloggers become discouraged when they don’t see immediate results or when their audience growth plateaus.
It’s important to remember that building an audience takes time. Even if you’re not seeing immediate results, don’t give up. Keep publishing high-quality content regularly, promote your blog on social media and other platforms, and engage with your readers.
Another challenge is low engagement. Even if a blog has a decent number of readers, low engagement can be disheartening. To address this, focus on creating content that is interesting, informative, and engaging. Encourage comments and interaction by asking questions and responding to your readers.
Blogging is increasingly competitive, and it can be challenging to stand out from the crowd. To differentiate yourself, focus on creating unique and valuable content, building a strong brand, and establishing yourself as an authority in your niche.
10. Financial Difficulties
While blogging can be a rewarding hobby, it’s often difficult to generate significant income from it. This can be a major reason why people quit blogging, especially if they were hoping to make a living from their content.
Ad revenue can be unpredictable and may not be sufficient to cover expenses. Consider diversifying your income streams by exploring other monetization options, such as affiliate marketing, sponsored content, digital products, or coaching services.
Finding the right monetization strategies can be challenging. You should research different options, experiment with other monetization approaches, and learn from successful bloggers who have monetized their blogs effectively.
Blogging requires significant time and effort, and it can be difficult to balance it with other income-generating activities. Consider setting realistic expectations and prioritize your time accordingly.
If you’re struggling to balance blogging with other commitments, consider hiring a virtual assistant or outsourcing certain tasks.
By addressing these challenges and implementing effective strategies, bloggers can overcome the obstacles that often lead to quitting and continue their blogging journey with renewed motivation and determination.
Conclusion
As I said earlier, top bloggers could succeed quickly; these are exceptional cases, not norms. It takes time to build a community around a blog.
Finding a suitable and working monetization method takes time, and steady traffic is another thing. All these should be taken into consideration when getting started with blogging.
What’s your experience with people quitting their blogs?
I’d like to hear from you so my mystery friend can learn from you, too.
