Many SEOs are great at ranking websites but shocking at creating multiple website revenue streams.
We will run through all the different website monetization strategies available in 2024 to make the most of the traffic.
There are 15 different ways to monetize a website, and you can use more than one at a time with strategies such as affiliate programs, paywalls, display ads, and tenancy packages.
Are you leaving money on the table? If you haven't looked at all the options to monetize your website, then the answer is yes.
Let's explore the methods to earn money from your site in 2024.
The 3 Top Tips to Monetizing Your Site
There are three main ways to monetize your website, and we recommend that you start with these before moving on to other strategies.
All of the Strategies to Monetize Your Site
Attract traffic to your website and make money in the process. There are 15 ways to monetize your website.
Affiliate Commission
Affiliate marketing is when you add an affiliate link to your content and gain commission for each purchase.
Most companies and brands have an affiliate program - you can join and earn a percentage of each sale that derives from your site. The more referrals, the more money you can earn.
As part of an affiliate program you will be required to publish a disclaimer on your website, noting to readers that you receive commission when they click through from your content.
You can earn affiliate commission from most brands or stores, here are some of the popular affiliate marketing options:
Lead Generation
Lead generation is a simple process of targeting a specific audience to your website, and then selling these leads to a company.
You will be gaining new daily inquiries and sending them to the relevant company.
For instance, if you have leads of people in Bolton needing a plumber, it makes sense to sell this lead to a relevant plumber in Bolton.
Allow us to introduce you to rank and rent, pay per lead and pay per converted. These different types of lead generation:
You will want to partner with or send your leads to a reliable and premium company to ensure you're offering the best possible service to those who land on your page.
Sponsored Posts
Sponsored posts provide you with free content from a guest writer, and they will pay to do so.
It's a win-win scenario; the writer pays you to feature on your site and link to their campaign or website.
The more traffic you generate, the more interest you will gain. You also get to charge more per guest post. You can also use sponsored posts on your social media to provide extra exposure for brands and receive more money.
This requires an editorial policy and a sponsored content disclaimer. You will also want to be diligent in ensuring that your content is SEO-optimized, and you don't want to overuse this monetization strategy as it can otherwise be deemed ‘spammy’.
Advertising
You must receive traffic to your website to make money from display ads or qualify for an ad network. Websites make thousands every month, and some make thousands a day simply by allowing ads.
According to Playwire, you can make between $1,000 - $5,000 from 500k monthly visitors with display ads.
Displays ads showcase advertisem*nt banners and other ads, including the option of a video ad.
Ad Agencies
Display ads require you to sign up with an ad agency or to different ad networks. They will then use display advertising via keywords using text and banners on your web pages.
There are lots of well-known ad agencies including Ezoic and Mediavine. Ezoic does not require a set number of pageviews for applicants, but Mediavine requires you to have a minimum of 50,000 pageviews.
Google Adsense
Google Adsense is a popular advertising option for creators. It's known as a great place to start, thanks to the ease of applying.
Google Adsense is a great option to add advertisem*nts to your website.
Rent Your Pixel
Repixel is when a business targets your site visitors with ads - you can find companies with the same demographic who aren't your competitors.
For example, if you have a specific travel blog, then you may rent your pixel to hotel booking companies. These target ads are a great way for companies to find customers in the relevant demographic in the same market.
Advertisem*nt Space
A native ad is an advert that matches your site and its style, in contrast, to display ads, over which you have little control, plus you receive 100% of native ads revenue.
To begin offering tenancy packages, native advertisem*nts and ad space you will want to create a media kit to send out to customers.
You can then provide a landing page and direct relevant traffic to companies, using exclusive content.
E-Commerce & Physical Products
E-commerce is a hands-on way of making money through sales; you could sell physical products of your own or use dropshipping.
Explore print on demand, dropshipping or purchasing from wholesalers and start your own brand.
You can use your existing site to leverage relevant sales or add an e-commerce aspect to your website.
Use Shopify, Woocommerce (on WordPress), BigCommerce or Magento.
Online Courses
Online courses come in various forms with videos, PDFs or webcam seminars.
If you create a series of videos, those same videos will make money well into the future.
An online course is an an e-book course, interactive groups, private mastermind or pre-recorded webinar and tutorial videos.
Digital Products
Digital products also include online courses or informational books.
Once your digital product has been created, you will no longer need to invest your time and earn money from this ‘ever-green’ monetization strategy.
Digital products can be informational, step-by-step, courses or recipes.
Here are some digital product ideas:
Donations
Donation-driven sites provide value and entertainment and ask readers to donate kindly.
A note asking the audience to contribute to keep the site running can work well.
You can use PayPal, Fundly or Stripe to ask for donations. Lots of sites and creators can feel awkward asking, but you can simply ask for a coffee and provide an option for donations as a contribution to your website.
Event Organizing
Set up an event in your niche; as an expert in your area, you can also organise events and make a profit.
Income for events is generated via ticket sales, merchandise and memberships.
Consultations
Sell private consultations where you advise potential customers with your expertise.
Consultations can be done in person, on the phone or via video. The problem with consulting is that you must use your time for money rather than enjoy passive income.
It's a great option to make money, and you can charge a pretty sum per hour.
Paywall Content
A paywall requires a reader to make a payment or join a membership to be able to consume content.
Paywalls are a fantastic concept for a content creator. A paywall can be a charge per article or video, or you can have membership content.
A membership website offers passive income, with weekly or monthly payments. These subscriptions are for your readers, offering residual income on content that's already been completed.
Plus, your readers could also be potential customers. This is a great option paired with an affiliate site.
Software as a Service (SaaS)
Software as a service is a great way to monetize a website, and create and design software that could help your readers.
Whether it's software such as a WordPress theme, a plugin, or an SEO tool, most SaaS programs are created through a person's or company's expertise.
The software can be customer relationship management (CRM), project management or website plugins. The aim is to save time and effort for customers using your ability and experience to create software.
Website Flipping
After monetizing your website and generating a recurring income, you can then sell your website.
Buyers in the market are looking for niche sites and other websites that are making money.
As a website owner, you always have the option to sell your site. You could do this regularly; sites such as Indexsy and The Website Flip showcase ways to build and sell websites.
How Much Can You Make from Websites?
Websites can make a monthly residual income of six or seven figures monthly. This depends on the way you monetize your website and the traffic that the website generates.
Newor Media says you should expect a 3% (Click-through Rate) CTR. If you get 100,000 monthly visitors, then Cost per Click (CPC) ads will earn you $3,000.
The previous is via one income stream but you can also go ahead and monetize through other display ads, inputting affiliate links into your content, membership and more.
How Much Does it Cost to Monetize a Website?
The average cost of monetizing a website is $600 per month, this cash can be put towards maintaining the site, adding content and implementing best SEO practices.
This cost is an investment and will speed up a site's growth, but there are options to do it on a smaller budget with plenty of SEO tools and information out there for free.
How Much Ad Revenue Can a Website Make?
Ad revenue can generate $100k+ monthly for websites. As a measurement, you can expect between $3k-$5k from 100k pageviews and up to $20k from 1 million pageviews.
Ad revenue a website can make has no limit; the return on ads comes down to the following factors:
How Many Pageviews Do You Need to Monetize a Website?
Aim to get to 10,000 monthly pageviews to monetize your website. This opens up opportunities for advertisem*nts, affiliate programs and sponsored posts.
There is no qualifying number of pageviews, you can make money from a small audience. Affiliate programs don't require a minimum amount of views, but you will need a minimum viewership to sign up for display ads.
Is It Easy To Earn Money Online?
Making money online is easy, but it takes dedication and consistency. The hard part is building an audience via content creation and regular posts.
Once you build pageviews and content, finding paid opportunities and ways of website monetization is simple.
FAQs
How much Adsense pay for 10,000 views on website?
Google Adsense pays between $70-£100 per 10k pageviews. Although this depends on CPM rates and what niche you are in.
Adsense will pay you money for a site with 10,000 views but you also have the choice of display ads.
How can I monetize my website without AdSense?
There are Google Adsense alternatives to other adverts. Here are the alternatives:
Can website traffic make money?
Turn your website traffic into money with Google Ads, display ads, sponsorship or affiliate marketing.
The more traffic you receive, the more money there is to be made. All of the monetization techniques online work better when you have traffic and a targeted audience.
Can you make $100 a day online?
Yes, you can make $100 a day with a website using affiliate marketing or display ads.
When looking at the websites and case studies online, you can see that there are websites that make more than $500k per month.
How can I monetize my website without ads?
You can monetize your website without using display ads or other advertisem*nts.
Advertisem*nts can change the user experience and, therefore, become a hindrance if not done correctly.
Summary - Final Thoughts
Make money owning a website using these 15 strategies. Whether you wish to use sponsored content, display advertisem*nts, ad placement or other options - you won't be short of choice.
Use this guide to help you find the most appropriate way to monetize your site with your readers.
