Selling in the wrong Shopify niche is like hiring the wrong person for your company: it can go wrong very quickly. With multiple profitable niches to choose from, how do you find the right fit?
The easiest way to find profitable niches on Shopify is to know what people are buying.
High demand for specific products often translates to huge profit margins. High-quality essential products such as skincare items and fashion wear readily come to mind (which is why they’re our top two recommendations).
In this guide, we will explore some of the most profitable niches to try in your Shopify store. Let’s get into them.
Table of Contents
10 Best Niches to Try in Shopify
Let’s dive right into the top profitable niches to try in Shopify.
1. Beauty & Skincare Products
Every market day, more teenagers and adults want to look like their idols or boost their confidence. Thus, there’s a constant demand for beauty and skincare products. Throw in men’s growing interest in the entire shebang and you begin to see why this is a profitable niche for new sellers.
A look at the recent statistics shows that the cosmetics industry is currently valued at $571 billion. Personal care products occupy about 44% of the industry at a market value of $253 billion; going forward, this is expected to grow at a 3.8% rate.
To distinguish your Shopify store in the pool of skincare sellers, incorporate organic products into your collections to cater for the needs of people who only shop for organic products.
2. Fashion Industry
Whether you are retailing or creating your designs and prints, the fashion business is a lucrative business. This niche is one of the fastest ways to make money on Shopify.
Although competitive, this industry has a large accommodating capacity. You can record your first sales within days of operations and have a high turnover within a month of operation if the necessary measures are put in place.
The global fashion industry is currently valued at $1.7 Trillion. It is expected to exceed this number by the end of 2023; this industry accounts for 2% of the global GDP. This goes to show the power that fashion holds.
Bear in mind that the industry will continue to be relevant as long as people need clothing. So whether you want to sell high-fashion items or fast-fashion that are cheaper, this is one interesting niche to try on Shopify.
3. Health & Fitness Industry
“If you don’t make time for exercise, you’ll probably have to make time for illness”. Robin said it, not us. People are beginning to see healthy living as a ticket to a better life and body nourishment.
This has also influenced this niche into becoming a sensation gradually gaining momentum in the global world. Currently valued at over $87 billion and projected to increase to $434 billion by 2028, this industry is a profitable niche to consider.
There are lots of different products centered around the fitness industry that can attract traffic to your store. Products like Yoga mats, gym wear, fitness trackers, gym gear, water bottles etc. Selling this in your store will get you the customers you desire for your store,
Also, if you are into fitness and understand the right diet plan that complements workouts and exercises, you can create a diet meal plan and exercise plans that your customers can buy or subscribe to have exclusive access to.
4. Pet Products
Pets-owners will always go out of their way to pamper their friends. The friendliness of humans and their pets (dogs, cats, rabbits, birds) is steadily pushing the pet niche into a more recognisable and acceptable industry.
To keep their pets clean, pet owners need pet products that make grooming easier and less stressful. Items like pet toys, collars, food, leashes, skin care products, clothes, foods and supplements can yield large traffic and sales for your Shopify store.
If you own or love pets, this is one niche you must absolutely try out.
5. Baby & Maternity Products
The UN estimates around 385,000 babies are born daily. Yes! And parents are always on the lookout for quality baby products. Products like baby carriers, strollers, car seats, clothes, shoes, napkins and baby beds are some of the baby products to sell in your Shopify store.
Consider selling organic baby care products for people who are keen on using only organic products.
Complimenting your baby products with maternity gears such as belly lifters, maternity gowns and food supplements will nudge your store one step above your competitors as buyers will likely purchase from your store
6. Smartphone Accessories
Smartphone accessories are important add-ons to our smartphones to offer protection from falls and scratches and boost efficiency. Though perceived as a small niche in terms of market size, around 1 billion plastic mobile phone protective cases are sold yearly.
The beautiful thing about selling smartphone accessories is that it is easy to start. With as low as $1, you can buy smartphone cases to be retailed in your Shopify store.
Since this market is more dominant with teenagers and young adults, you stand a chance to sell more and record high profits right from the get-go.
7. Print-on-Demand
Another profitable niche for your Shopify store is the Print on Demand business. This business model involves printing designs on merchandise and shipping to your customers based on demand.
Items such as T-shirts, hoodies, mugs, towels, and caps are some of the popular merch to sell etc.
Print-on-demand products require no inventory or production line. All you need is a manufacturing company to partner with for printing and shipping. You can save costs spent on storage or divert them into other areas of your business.
What do you need to get started?
- Open an account on Shopify
- Create your store or use templates to customize your Shopify store
- Set up payment and shipping methods
- Print designs on your merch mockups and display them in your store
- Source for branding companies to partner with for the production
- Once an order is placed, and payment is confirmed
- Send the design to your partners to print on the merch and deliver to the customer upon completion. Just that easy!
It is the best niche to venture into if you are into dropshipping. However, it is important to know that this niche is highly saturated, hence the need for proper research and planning before you begin.
8. Security & Surveillance Cameras
The growing interest in security – offline and online – has pushed the market to expand and create innovative higher-quality surveillance cameras to offer more variations in the market.
However, one of the challenges of this market is the high purchasing power which makes the products expensive, despite a low turnover. Although staying true to the Pareto principle that 20% of the products contribute to 80% of the revenue. Venturing into this niche will be a profitable idea to try in your store.
In addition, to be successful in this niche, you’ll need to buy high-quality products that your customers can trust to recommend your stores to others. There are various kinds of cameras you can consider such as night vision cameras, wired, and wireless cameras.
9. Jewelry
As of 2022, the global jewellery market was valued at $340.69 billion and is expected to grow at an annual rate of 4.6% from 2023 to 2030.
To get started in the jewelry niche, you’ll need to research the best items to sell that are trending and highly in demand. Additionally, find out who your competitors are and how much competition you are dealing with before getting deep into the market.
Doing these before starting your store will give you a wide understanding of the market and make your store profitable. You can offer customisation services on your jewelry for customers to lend uniqueness to each purchase. Humans, who love feeling special, will appreciate this gesture by buying more from you.
10. Home and Office Decor
As more people invest in remodeling their living spaces, the home improvement decor niche remains a promising avenue for Shopify stores. Products like furniture, home organization solutions and wall art can generate steady sales.
Conclusion
Choosing a profitable niche on Shopify is an exciting journey that requires careful planning and dedication. The niches we have listed offer significant potential for success in your Shopify store, however, it is crucial to align your chosen niche with your interests and expertise.
Want a look into how new sellers drive sales to their store? See these reviews to learn how Adoric helps Shopify sellers.
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