The 33% Rule: Learning from the Past and Embracing the Future (2024)

Brand Strategy

January 15, 2016

The 33% rule teaches us that seasoned players and new entrants alike have an equally important role to play in your growth.

The 33% Rule: Learning from the Past and Embracing the Future (1)

by Jacqueline Rosales

Chief Operating Officer at SoapBoxSample

The 33% Rule: Learning from the Past and Embracing the Future (2)

By Jacqueline Rosales

Has anyone ever heard of the 33% rule?

It basically states that 33% of your time should be spent with mentors (people that challenge you), 33% with your peers (those on the same level as you), and 33% with people that you can mentor and guide. The idea was created by Tai Lopez, TED speaker and creator of some famously annoying YouTube videos in which he shows off his incredible wealth. I don’t normally take advice from Lamborghini drivers, but in this case I think Lopez may be on to something.

Market research thought leaders are predicting a sea change for the industry, marked by an increase in research facilitated by new market entrants with the ability to displace some of the more seasoned researchers and techniques.

The marketing department will continue to do more and more research. As DIY platforms become easier to implement and understand – the need for research specialists will decline.Gregg Archibald, Managing Partner, Gen2 Advisors

Rather than bemoan the destruction of research as we know it, we should look at this trend as an opportunity. A glut of newcomers means a larger market. Our industry is growing. Professional researchers are not being replaced but rather have the opportunity to be the mentor, or the learner regardless of how many years of industry experience they may have.

Everyone will get involved in market research and insight development, so we as experts need to ensure we lead the advance and do not get left behind in all the interest and enthusiasm.Denyse Drummond-Dunn, President and Customer Centricity Catalyst, C3Centricity

Technology changes everything. Like many industries, the world of research is constantly being shaken up by developments that continue to lower the barriers to entry. As someone who has grown an online research company from scratch, I can tell you that the most effective forms of entrepreneurship forge a new path while borrowing from the lessons of the past.

The 33% rule teaches us that seasoned players and new entrants alike have an equally important role to play in the growth and health of all careers, companies, and industries. I feel hopeful looking at the future of the research industry. I see an overall acceptance of the need to ask questions and understand deeply, and a growing trend toward using collaboration as a way to get there.

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The 33% Rule: Learning from the Past and Embracing the Future (2024)

FAQs

What is the 33% rule? ›

It's a simple concept that can help you achieve success in both your personal and professional life. Here's how it works: 33% of your time should be spent with mentors (people that challenge you), 33% with your peers (those on the same level as you), and 33% with people who you can mentor and guide.

What is the 85% rule for learning? ›

Simply put, the 85 Percent Rule suggests that an effective facilitator is able to extract 85 percent of the course content directly from the students by asking questions that stimulate deep critical thinking and foster dynamic discussion and reasoning.

What is the meaning of Rule 33? ›

Rule 33, as amended, permits either interrogatories after a deposition or a deposition after interrogatories. It may be quite desirable or necessary to elicit additional information by the inexpensive method of interrogatories where a deposition has already been taken.

What is the 33 rule of power? ›

Law 33 Summary: “Discover Each Man's Thumbscrew

Once you discover what a person's weakness is and cater to it, you can use the person to your own advantage as “what people cannot control, you can control for them” (499). You can find out a person's weakness by listening and observing carefully.

What is the rule of 72 for students? ›

Here's how it works: Divide 72 by your expected annual interest rate (as a percentage, not a decimal). The answer is roughly the number of years it will take for your money to double. For example, if your investment earns 4 percent a year, it would take about 72 / 4 = 18 years to double.

What is the 90 10 rule in education? ›

The 90–10 rule refers to a U.S. regulation that governs for-profit higher education. It caps the percentage of revenue that a proprietary school can receive from federal financial aid sources at 90%; the other 10% of revenue must come from alternative sources.

What is the 10 second rule learning? ›

If you do not keep the learner engaged at least every 10 seconds you lose them.

What is Rule 33 standard? ›

Interrogatories to Parties (a) In General. (1) Availability. Unless otherwise stipulated or ordered by the court, a party may serve on any other party no more than 25 written interrogatories, including all discrete subparts.

What is Rule 33 in 40 Rules of Love? ›

Rule 33. While everyone in this world strives to get somewhere and become someone, only to leave it all behind after death, you aim for the supreme stage of nothingness. Live this life as light and empty as the number zero. We are no different from a pot.

What is the 33 rule for money? ›

The 33-33-33 money rule is a budgeting framework that suggests dividing your after-tax income into three equal parts: 33% for living expenses and necessities, 33% for savings and investments and the final 33% for discretionary spending or personal enjoyment.

What is the three thirty three rule? ›

The 333 anxiety rule involves observing three things you can see, three things you can hear, and three things you can move or touch. It is a grounding technique — a coping skill to manage intense emotions by steering the mind away from anxiety and toward the present moment.

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