Stakeholders | VPAF Project Management Office (2024)

What is a stakeholder?

Stakeholders are the groups, units, individuals, or organizations, internal or external to our organization, which are impacted by, or can impact, the outcomes of the project/program.Primary stakeholders are a subset of stakeholders who, if their support were to be withdrawn, would cause the project/program to fail because they are directly affected by the resulting changes of the project/program.

How do I define who the stakeholders are, and how do I use this information?

Stakeholders will include sponsor(s), project manager(s), program manager(s), subject matter expert(s), project team members, customers, plus a number of other people or groups, depending on the project/program.

A project/program should begin with a stakeholder analysis, as early as possible, to identify who the stakeholders are, their attitude towards the project/program (resistant, neutral, supportive), their influence towards the end result (the most influential have the desire and ability to affect steps in project/program management and the final outcome of the project/program), and their interest towards the end result. This analysis can be documented within a chart or document, such as the Stakeholder Register and/or illustrated through a stakeholder matrix (stakeholders are mapped within four quadrants of a graph with high/low influence on one axis and high/low interest on the other axis).

Once the project/program manager and project team have analyzed the stakeholders in this manner, an appropriate strategy for communication and managing stakeholder expectations can be created and executed, especially for the primary stakeholders.

The stakeholder analysis should be monitored for any changes throughout execution of the project/program.

What are the project/program team’s responsibilities to the stakeholders?

Stakeholders have a number of rights that should be respected during project/program execution. For an IT project/program, stakeholders have the right to expect:

  • The project/program team to learn about and represent their business and objectives
  • The project/program team to identify and understand their requirements, and be provided with the opportunity to adjust requirements when applicable
  • Appropriate communication mechanisms, allowing them to provide feedback and stay up to date with project/program activities
  • To be treated with respect
  • To receive a deliverable that meets their functional and quality needs
  • To be provided with good-faith estimates and timelines
  • To be included in the project/program, relevant to their influence and impact

What are the primary stakeholder responsibilities?

Project/program stakeholders are comprised of a number of specific roles pertaining to the project/program (such as sponsor, project team, project manager, program manager), as well as persons or groups that may not already be part of the project/program team. Stakeholder responsibilities include those identified for the role the stakeholder group plays on the project/program, if they have a direct role. The primary stakeholder responsibilities to the project/program can be summarized and include:

  • Commit and provide appropriate resources to the project/program team, if applicable
  • Educate the project/program team about their business and objectives, ensuring the project/program fits with their business strategy
  • Provide specific, precise requirements, and set requirement priorities
  • Make timely decisions
  • Review and provide timely feedback regarding relevant project/program work
  • Promptly communicate changes to requirements
  • Ownership of business processes and procedures, and project/program deliverables
  • Keep informed of project/program progress, and send information to others who need to know
  • Assist in establishing and executing training
  • Approve key project/program deliverables, if applicable, including final sign off/acceptance during closure
  • Identify and resolve any project/program issues and risks
Stakeholders | VPAF Project Management Office (2024)

FAQs

How do you answer stakeholder management questions? ›

Example Answer: “When faced with conflicting stakeholder interests, I believe the best approach is to exercise open communication and collaboration. I take the time to individually engage with each stakeholder and actively listen to their concerns and motivations, ensuring they feel heard and understood.

What are stakeholders in project management? ›

According to the Project Management Institute, project stakeholders are defined as: “Individuals and organizations who are actively involved in the project, or whose interests may be positively or negatively affected as a result of project execution or successful project completion.”

What are the four types of stakeholders in project management? ›

There are four types of stakeholders, which provide a starting point for you to brainstorm all of the relevant parties involved. This list of stakeholders covers users, governance, influencers, and providers which all together go by the acronym UPIG. Let's look at each of those in a bit more detail.

What are the 7 C's of stakeholder management? ›

These seven dimensions (7C's) are: customers, competitors, capabilities, capital, channels, communication, and coordination.

What are the four C's of stakeholders management? ›

Based on BSR's 20 years of developing such integrated strategies for dozens of companies and in collaboration with a panoply of stakeholders, we have created the "Four Cs" to help companies build integrated strategies by looking at customers, competitors, the corporation, and civil society and government.

What are the 4 P's of stakeholders? ›

Introducing the Key Stakeholders: Patients, Providers, Payors, and Policymakers (the Four P's) – Connecting Health Information Systems for Better Health.

What is the role of a project manager in stakeholder management? ›

Furthermore, a project manager must manage the influence of all the stakeholders in relation to the project requirements to ensure a required output. The project manager should take care of the interests of the stakeholders balancing the requirements of the project.

When managing stakeholders, a project manager should? ›

Question: When managing stakeholders, a project manager shouldDevelop a hands-on approach. Focus on the project team and their needs. Understand how different stakeholders can affect the project and manage that dependency. Manage and limit time negotiating with stakeholders outside of the organization.

How do you manage key stakeholders in a project? ›

11 stakeholder management strategies
  1. Identify stakeholders. ...
  2. Conduct purposeful stakeholder analysis. ...
  3. Focus on engaging stakeholders. ...
  4. Establish clear goals & expectations. ...
  5. Develop strong stakeholder relations. ...
  6. Communicate effectively. ...
  7. Consult regularly. ...
  8. Involve stakeholders in decision making.
Jan 16, 2023

How to involve stakeholders in a project? ›

To engage stakeholders and build community support, it is crucial to clearly communicate the vision for the project and earn community trust through the planning process. By reaching out to key stakeholders early and often, you increase your chances of securing their support as the project progresses.

How do you monitor stakeholders in a project? ›

The process of monitoring stakeholder engagements will vary between projects, but in general, you'll need to start with objectives, make a plan, gather feedback and data, and then analyze it.

Who is the most important stakeholder in project management? ›

Customers are arguably the most important project stakeholder of all. And why? Because they're the reason your project exists in the first place. Without them, you'd have no reason to provide your product or service.

Why is it important to identify stakeholders? ›

The importance of stakeholder identification cannot be overstated. If you know who your stakeholders are, you'll be in a much better position to manage and engage them, and turn them into advocates and supporters.

What is the first step in a stakeholder analysis? ›

The first step in a stakeholder analysis is creating a list of all potential stakeholders. These are the individuals, groups or organizations with an interest in whether your business or project succeeds and those that will be affected by it in some way. Stakeholders can be internal or external to the business.

How would you describe your stakeholder management skills? ›

Successful stakeholder management demonstrates good communication and organisational skills, alongside a strong grasp of the business's goals. In interviews, candidates will often be asked how they would navigate stakeholder management, as it is crucial to the success of a business and team member performance.

How do you answer how do you manage difficult stakeholders? ›

Four strategies for dealing with difficult stakeholders
  1. Identify them and watch them closely. The first step is to identify your stakeholders and figure out what motivates them. ...
  2. Listen to what they say. Don't close communication channels because you don't like what you hear. ...
  3. Meet them one on one. ...
  4. Determine their motivation.
Aug 6, 2024

How do you explain stakeholder management? ›

Stakeholder management is defined as the process by which you organize, monitor, and improve your relationships with your stakeholders. Usually this involves identifying stakeholders, analyzing their needs and expectations, and then planning and implementing various tasks to engage with them.

How do you demonstrate strong stakeholder management? ›

11 stakeholder management strategies
  1. Identify stakeholders. ...
  2. Conduct purposeful stakeholder analysis. ...
  3. Focus on engaging stakeholders. ...
  4. Establish clear goals & expectations. ...
  5. Develop strong stakeholder relations. ...
  6. Communicate effectively. ...
  7. Consult regularly. ...
  8. Involve stakeholders in decision making.
Jan 16, 2023

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