Smart Reasons to Invest in your Blog (2024)

Blogging courses are a plenty and many of them are large investments. Before taking the plunge you’re faced with a series of questions — Are they good? Do they teach what I’m looking for? Do they offer a refund? How can this course transform my business or blog? Is it really worth investing in a blogging course when I can just do a bunch of online research?

RELATED: How to find the right Pinterest course for you?

If you’re wondering WHY it’s important to invest in your business, keep reading.

Smart Reasons to Invest in your Blog (1)

This post contains affiliate links, which means if you make a purchase through these links, I may receive a small commission at no extra cost to you.Click here to read my full disclosure policy.

Here are five super-smart reasons to invest in a comprehensive blog course or membership.

Reason #1 — Step-by-Step Guidance

There is nothing more damaging to your business than lack of motivation or no detailed plan to keep moving forward. I’ve been there. You’re exhausted, tapped out of ideas and just plain burned out. You only participate in a few Facebook groups and there isn’t a detailed plan for execution that people are sharing. You’d rather just hide in your bed and binge-watch Netflix.

While Netflix is amazing (have you watched The Crown!, so good), it’s not going to make you money or build your email list. We have to put in the hard work and it’s better if we have a step-by-step framework helping us tackle one thing at a time instead of feeling overwhelmed.

Reason #2 — Accountability

You hear about all these mastermind groups, one-on-one coaching, and accountability partners, but you just can’t seem to find any that fit for you or your budget. You need someone to walk with you through the step-by-step plan and ensure you get it done. Netflix is always calling and if you don’t get some accountability to complete tasks, your chances of doing them ‘someday’ decrease by the minute.

One-on-one coaching can be up to $1000/month. That’s not affordable for most bloggers. Our monthly membership site, the Simple Pin Collective, provides a structure that will keep you accountable, keep you motivated and offer ongoing support via an interactive Facebook group. For a fraction of the cost.

Reason #3 — Leadership

This is similar to accountability and needing a step-by-step plan, but slightly different. When you invest in your blog, you need to invest in the right leader. I work really, really hard at keeping the overall Simple Pin culture free of drama, free of crazy rabbit trails and focused on simple, actionable and reasonable tips and strategies.

Simple Pin has worked with over 500 Pinterest accounts, so we also have the data and experience to back up the teaching. You should invest in your blog with a leader that will encourage you to take big risks in order to see a big pay off.

If you’re new to the Simple Pin community and my teaching style, have a listen to this podcast all about having a Pinterest for Business Mindset. I talk about how I feel about the platform, what type of results to reasonably expect and how to avoid mass freak-outs about traffic tanking.

Reason #4 — Making Money

You’ve heard the saying, you have to invest money to make money. It’s true! The first time I invested in a course, I was so nervous that I would be wasting my money. That course propelled me forward in my Pinterest marketing and the investment paid off ten-fold when I did the work in the course.

There are TONS of free resources out there, but it can take a lot of time to sort and sift through what is actually worth paying attention to, what’s just a sales pitch trying to get you to buy, who actually has the experience and authority to be teaching what they’re teaching. Joining something like the Simple Pin Collective, you know you’re getting the experience, the leadership, the community AND a step-by-step guide to working your way to Pinterest success. And it’s affordable!

Making money on your blog has the power to transform your life. The extra income can help you pay off debt, travel, fund your retirement account or tackle those Bucket List items. Invest in your blog to get a return on that investment. Money in the mattress doesn’t grow.

Reason #5 — Community

This is an odd one but let me explain. When you’re a new blogger or someone who is just transitioning your blog from personal to business, you want the chance to talk with other people. Whether you’re an introvert or an extrovert, knowing that someone else is in the same boat makes loads of difference to your morale.

The other part is that you can speak the same language without having to interpret. Most people outside the online work will not have a clue what you’re talking about and think you’re slightly crazy, but those within your community ‘get’ you.

The Simple Pin Collective community is strong, supportive, encouraging, honest and SMART.

What do you get with the Simple Pin Collective?

All the Pinterest marketing tips and strategies I have learned over the past few years (and already shared with you). But within the community, you will have a place for instant feedback after you implement, clear and concise calls to action for your business, and a great group of like-minded Pinterest marketers.

I’ll be teaching every single month, answering your questions and participating regularly in the Facebook community group along with admins and mentors I’ve hand-selected. The goal is for you to not just have the knowledge, but a way to learn AND time to take action. If you hit a roadblock while implementing, the team and I will be able to help you break through it.

Ready to invest in your business with the Simple Pin Collective? Click here to join.

Smart Reasons to Invest in your Blog (2024)

FAQs

Are blogs still a thing in 2024? ›

Search engines rank articles and content that exhibit the highest value. So, are blogs still a thing in 2024? Yep, and for several reasons: Blogs humanize your brand.

What are six benefits of blogging? ›

Blog Brings Traffic to Your Website. Helps You Generate More Leads and Conversions. Helps You Repurpose Content for Other Marketing Channels. Helps You Build Authority in Your Industry.

What is the biggest advantage of business blogs? ›

The benefits of blogging for business
  1. Increase website traffic. ...
  2. Drive conversions. ...
  3. Contribute to social media efforts. ...
  4. Builds trust in client relationships. ...
  5. Reinforces your brand. ...
  6. Differentiates a business from its competition. ...
  7. Encourages engagement.

How can a blog be beneficial to us? ›

The Benefits of Blogging for Personal and Professional...
  • Improved Writing Skills.
  • Increased Creativity.
  • Networking and Community Building.
  • Career Advancement and Job Opportunities.
  • Developing an Online Presence.
  • Gaining Confidence and Self-Expression.
  • Enhancing Critical Thinking and Analysis.
Nov 6, 2023

What is the average lifespan of a blog? ›

Blogs: 2 Years

Studies show the average lifespan of a blog post is 2 years!

What are the six pillars of blogging? ›

For content experiences, this foundation comes in the form of six pillars:
  • Pillar #1: Personalization.
  • Pillar #2: Speed and agility.
  • Pillar #3: Brand consistency.
  • Pillar #4: Distribution.
  • Pillar #5: Scale.
  • Pillar #6: Performance.
Feb 22, 2023

What are the three 3 essential elements of blogging? ›

In this article, we are going to cover the three key elements that make a blog successful: content, design and branding.

What is the disadvantage of blogging? ›

One of the main disadvantages of blogging is that the content on the internet is different every day. It is impossible to create the same type of content every day and then post it. It is possible to get a great audience one day but not another.

What type of blog is most profitable? ›

Now, let's dive into the types of blogs that make money.
  • Food Blogs. ...
  • Sports Blogs. ...
  • Travel Blogs. ...
  • Lifestyle Blogs. ...
  • Parenting Blogs. ...
  • Health and Fitness Blogs. ...
  • DIY blogs. ...
  • Real Estate Blogs. The real estate industry is highly lucrative for folks who have the right knowledge.
Jan 8, 2024

What do you call a person who writes content for a blog? ›

A blogger is someone who writes regularly for an online journal or website.

What is the best advice for blogging? ›

Blogging tips for beginners
  • Develop a powerful linking strategy.
  • Prioritize long blog posts.
  • Keep your content up-to-date.
  • Create a blog newsletter.
  • Promote your blog on social media.
  • Expand your online presence.
  • Monitor your blog analytics.
  • Take advantage of monetization opportunities.
Dec 25, 2023

What are three benefits of blogging? ›

The biggest benefits of a blog are boosting your website SEO, reaching your target market, and developing trust with your audience. These blogging results give you a higher chance of conversions, meeting your business goals, and building a sustainable business.

How does a blog become successful? ›

Creating a successful blog takes focus, purpose and planning, and it also requires enough flexibility to edit that plan as needed. There shouldn't be any fluff. Everything, even if it's on the “light” side, should be worthwhile for your audience – everything should have a benefit.

What is the power of blogging? ›

Blogging allows you to showcase your expertise and knowledge in your industry. By consistently providing valuable and insightful content, you can position yourself or your brand as a trusted authority, gaining credibility and attracting a loyal audience.

Is blogging a good career in 2024? ›

According to our recent AI survey, 81.6% of marketers think that content writer jobs are at risk. It's a scary thought. Those who embrace AI and learn to use it to its full capacity can truly thrive in this brave new world. Starting a blog in 2024 will definitely get you moving in the right direction.

Are blogs becoming obsolete? ›

But while the internet has transformed significantly in recent years, we're here to debunk the myth. Blogging isn't dying. In fact, blogging is thriving in 2024 - and remains a relevant and profitable content marketing channel for the foreseeable future.

Does blogging have a future? ›

Blogging will a part of your future, that we are certain. The form it takes may be different, the way it's consumed may change but you will have a place for it in your growth strategy. Based on current stats and trends, we came up with these content marketing forecasts: Content bots are on the rise.

Is blogging in decline? ›

Blogging is still alive and well. In fact, it's thriving. There are many reasons why blogging is still around today. First off, people love to share their thoughts online.

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