Reasons Apple Products have become Popular. (2024)

FAQs

Why are Apple products popular? ›

The reason behind that—and behind Apple's success—is that its devices are beautiful to look at and a pleasure to use. That's why the company has such a powerful brand and lofty stock valuation. The marketing helps, and the media and fan frenzy never hurt.

The biggest secret to Apple's success isn't about big and extravagant ideas but of simplicity. Apple makes every project and idea into successful campaigns and products by distilling them to their essence. Keeping things simple was Steve Jobs' way of dealing and making success out of projects and ideas.

The Apple II (1977), with its plastic case and colour graphics, launched the company to success, earning Apple over $100 million by 1980, the year the company first offered stock to the public. The Macintosh, introduced in 1984, was the first personal computer to use a graphical user interface and a mouse.

How did Apple become so popular? Apple became popular because they delivered on what no one else could, products that actually solved what consumers needed to do, before the consumer even knew that they wanted to do it.

Marketing and advertising: Apple's marketing campaigns are widely regarded as effective and impactful. The company's advertisem*nts focus on highlighting product features, user experience, and emotional appeal, which resonate with consumers and contribute to the popularity of Apple products.

iPhone Statistics

iPhone is Apple's most valuable product and has, since 2008, been its main source of revenue.

One of the biggest selling points of Apple computers is macOS. This operating system is known for its stability, user-friendly interface, and seamless integration with other Apple devices. It offers a level of fluidity and cohesiveness that's often unmatched.

Famously, Apple offers unique Apple branded technology. However, the USP Apple focuses on is not the technology itself. Instead, Apple focuses their USP on the lifestyle aspect of the product; that it makes life easier for users and that when you buy Apple, you buy into the Apple lifestyle.

Apple was very popular in Kazakhstan and China, where it was consumed as a wild fruit. Gradually, the power food made its way into Asia, the Mediterranean and the Middle East. A stone tablet found in Mesopotamia, dating back to 1500 B.C., narrates the story of an Apple orchard in exchange of a herd of sheep.

According to survey records of 1644, just ten years after Lord Baltimore's decree, over 90% of Maryland farms had apple orchards. By the mid-1600s, there were also numerous and productive seedling orchards growing in North Carolina and Virginia. Early settlers traded fruit, trees, and seeds with American Indians.

What is Apple's most successful product? ›

iPhone Statistics

As Apple's most popular and valuable product, the iPhone has been the company's main source of revenue since 2008, a year after its launch. Apple's invention of Watch and AirPods did not diminish the attractiveness of its iPhones. iPhone still accounts for 50% of the company's revenue.

What was the offering price at Apple's initial public offering (IPO)? Apple went public on December 12, 1980 at $22.00 per share. The stock has split five times since the IPO, so on a split-adjusted basis the IPO share price was $.

The sweet, crispy crunch of this staple fruit is enjoyed by all ages—and for good reason. The apple is not only fresh, delicious, and accessible, but it's also a healthy source of daily vitamins and minerals. It's a symbol of our heritage, a means of bringing people together, and a reminder of family and good health.

Quality of Hardware and Software: Apple is known for its high-quality hardware and software. From the sleek design of its devices to the intuitive user interface of its operating systems (iOS, macOS, watchOS, and tvOS), Apple prioritizes craftsmanship and user experience.

Thus, much of the success of the iPhone can be attributed to its 'uncomplicated' yet effective ability to replicate much of the computer (in terms of applications) and fixed-line rich Internet experience (through the Safari browser) on the mobile phone.

Apple devices are renowned for their design aesthetic and attention to detail. Tight integration between hardware and software gives their systems a performance advantage over competitor systems with similar specifications.

Apple's unique selling proposition revolves around simplicity and innovation, evident in its product design and user interface. By focusing on minimalistic aesthetics and intuitive functionality, Apple has created a seamless user experience that differentiates it from other technology companies.

Apple stores are often praised for their gorgeous architecture, sleek interiors, and highly customer-centric, efficient, and intuitive store experiences, which both mirror and enrich Apple's brand promise to its customers. Every part of the buyer's journey is by design.

Ease of use

Apple phones are known for their ease of use. Their usability comes from simple operating logic: all the apps are launched from the home screen. All the settings, for example, can be found under one menu.