Pros and Cons of Robo-Advisors - Experian (2024)

In this article:

  • What is a Robo-Advisor?
  • Advantages of Robo-Advisors
  • Drawbacks of Robo-Advisors
  • Should I Use a Robo-Advisor?

Robo-advisors could be a good alternative to managing your own investments or hiring a financial advisor, but they're not a great fit for everyone or every situation. Consider the advantages and disadvantages before opening an account and investing.

What is a Robo-Advisor?

Robo-advisors are automated investment platforms that offer a hands-off approach to managing your investments. When you sign up for a robo-advisor, you generally fill out a questionnaire that asks about your personal and financial information. You can also choose a goal for your investment account and answer questions about your comfort level when it comes to investing risk.

Based on your responses and the way the platform works, the robo-advisor may suggest a mix of investments or one of its premade portfolios. The robo-advisors will then often invest your money in exchange-traded funds (ETFs) and mutual funds, which can be a low-cost way to diversify your holdings.

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Robo-advisors also handle the ongoing management of your portfolio. For example, they'll periodically rebalance your portfolio—buying and selling investments to adjust your asset allocation and maintain a steady balance between risk and reward.

Pros Cons
Often less expensive than working with a professional financial advisor More costly than doing it yourself
Easy to start and may have a low account minimum Could take a narrow view of your investments or financial situation
Includes ongoing management Limited personalization

Advantages of Robo-Advisors

Many people trust a robo-advisor with their money, and some companies are even using them to manage employees' retirement funds. There are several reasons you may want to invest with a robo-advisor as well:

It's Easy to Get Started

Starting to invest can be difficult. You may need to save up until you meet an advisor's or mutual fund's minimum balance requirement. Or, you might have enough money, but not be sure where to put it.

Some robo-advisors have low (or no) minimums, and they'll make suggestions based on your responses to the questionnaire. You can also open taxable investment accounts and tax-advantaged retirement accounts, such as an IRA, with many robo-advisors. And some platforms support joint accounts and a trust account.

Hands-Off Management

When you're investing with a personal account or a retirement account through work, you may be responsible for watching and managing your asset allocation. Robo-advisors automatically rebalance your portfolio based on your goals and risk tolerance. You also may be able to update your goals or risk level, and your portfolio will be adjusted accordingly.

Relatively Low Management Fees

Most robo-advisors charge a fee based on how much money is in your account. It can vary depending on the platform and the balance, but often ranges from about 0.25% to 0.89% per year. In comparison, a human financial advisor may charge 1% to 2%. The ETFs and mutual funds you're invested in may also charge a fee. These don't depend on how you buy the fund (on your own or through an advisor, for example), but you may want to review the robo-advisors' fund choices to compare which option has the lowest combined fees.

Tax-Loss Harvesting

Some robo-advisors offer tax-loss harvesting as a feature. When enabled, the robo-advisor can sell losing investments to "harvest" tax-deductible capital losses and then buy other investments that will keep your portfolio on track. The strategy could save you money this year and may lead to higher long-term gains.

Drawbacks of Robo-Advisors

There are also a few reasons why a robo-advisor might not be a good fit for you:

Limited Access to Human Advisors

Some robo-advisors only offer human support for tech- and account-related questions, which means there's no one to answer questions about your investments. Others have a hybrid model which may give you access to human advisors. However, you may need to reach a minimum account balance or pay higher management fees, and you won't necessarily have a dedicated advisor.

Narrow Investment Choices

You might not be able to choose (or avoid) specific investments when you use a robo-advisor. Even among the ones that let you customize the investments or allocation within your portfolio, you may still be limited to a list of preselected funds. And while some platforms offer socially responsible options, that can mean different things to different people.

Might Not Consider All Your Investments

The robo-advisor can suggest and manage your account based on the information it has, but it won't necessarily have a complete picture of your other assets and investments. While some platforms let you connect all your financial accounts, you still might not receive the same level of personalized advice that you would with an advisor who understands the complexities of your financial situation.

Tax-Loss Harvesting Isn't Always Helpful

While tax-loss harvesting could help increase your overall returns and lower your tax bill this year, it's only potentially helpful if you're using a taxable account. Additionally, you need to be aware of the wash sale rule. If you buy a substantially identical security within 30 days of your robo-advisor selling a security, even if you buy it in a different account, you can't claim the capital loss this year.

Should I Use a Robo-Advisor?

If you want help choosing and managing your investments, but don't want to pay for a financial advisor or don't meet an advisor's minimum balance requirement, a robo-advisor could be a good option.

You'll still want to do research, though. There are different robo-advisor services available, and you can compare the options, features and fees to decide which may be best based on your goals and how you plan to use the account. You can also read reviews of specific services to learn how others feel about the usability, support and performance.

In some situations, a robo-advisor might not be the best option. For example, you might not want to use a robo-advisor if you want to pick specific investments or individual stocks. A robo-advisor also might not be a good fit if you want to build a long-term relationship with your financial planner, have a complex financial situation or if you have a high net worth and could benefit from more personalized investment and tax advice.

Prepare Your Credit

Regardless of how and where you invest, having good credit can be an important part of your financial health. Whether you're paying down debt or looking to take out a new loan, a good credit score could make the process easier and may save you money. You can check your credit score for free and sign up for credit monitoring through Experian to get insight into what's having the greatest impact on your score.

Pros and Cons of Robo-Advisors - Experian (2024)

FAQs

Pros and Cons of Robo-Advisors - Experian? ›

Robo-advisors lack the ability to do complex financial planning that brings together your estate, tax, and retirement goals. They also cannot take into account your insurance, general budgeting, and savings needs.

What are the downsides of a robo-advisor? ›

Robo-advisors lack the ability to do complex financial planning that brings together your estate, tax, and retirement goals. They also cannot take into account your insurance, general budgeting, and savings needs.

What is the biggest downfall of robo-advisors? ›

Limited Flexibility. Most robo-advisors won't be able to help you if you want to sell call options on an existing portfolio or buy individual stocks. There are sound investment strategies that go beyond an investing algorithm.

What are 2 advantages of using a robo-advisor two correct answers? ›

In addition to creating an automated portfolio, robo-advisors can also offer their customers the following benefits:
  • Lower fees compared with a traditional financial advisor.
  • Lower capital required to start.
  • The ability to avoid human error and bias.
  • Automatic rebalancing.
Jun 14, 2024

Are robo-advisors beating the market? ›

Do robo-advisors outperform the S&P 500? Robo-advisors can outperform the S&P 500 or they can underperform it. It depends on the timing and what they have you invested in. Many robo-advisors will put a percentage of your portfolio in an index fund or a variety of funds intended to track the S&P 500.

Do millionaires use robo-advisors? ›

Nearly 7 in 10 Millennial millionaires have some money in robos or automated portfolios. Moreover, nearly 20% of Millennial and Gen Z households who know the investment products they own have some money in robos versus only 13% of Gen X and only 2% of Boomer+ households (Boomers and older).

What is the average return on a robo-advisor? ›

Robo-advisor performance is one way to understand the value of digital advice. Learn how fees, enhanced features, and investment options can also be key considerations. Five-year returns from most robo-advisors range from 2%–5% per year.

Are robo-advisors worth it? ›

For some, the simplicity, accessibility, and lower costs make them a very appealing choice. However, for those desiring more personalized service and sophisticated investment strategies, a human financial advisor may be worth the additional cost.

What is a key limitation on robo-advising? ›

Limitations of Robo-Advisors in Financial Management

They cannot take into account an individual's unique circ*mstances, preferences, or emotions. This impersonal approach may not be suitable for individuals who value personalized advice and guidance.

Are robo-advisors good for retirees? ›

Low fees and account minimum

Betterment is one of the best robo-advisors for retirees, with a wealth of portfolio options suited to your goals. Features like tax-loss harvesting and account rebalancing are helpful, and the highly rated app is easy to use, no matter your skill level with tech.

Can you lose money with robo-advisors? ›

Investing always carries some level of risk, and Robo-Advisors are not a guarantee against investment losses. While Robo-Advisors are designed to prudently invest, they are not immune to market fluctuations or investment losses.

Why robo-advisors failed? ›

The pitch that robo advisors would replace human financial advisors never made sense. Fundamentally, the robos didn't give a whole lot of advice. They were simply managing investments. They offered diversified portfolios based on some standardised risk assessments.

Which is the best robo-advisor? ›

According to our research, Wealthfront is the best overall robo-advisor due to its vast customization options, fee-free stock investing, low-interest rate borrowing, dynamic tax-loss harvesting, and other key features.

What is a disadvantage of using a robo adviser might be that? ›

For example, if you're trying to pay down debt or save for your child's college years, they can offer advice on what steps to take so you can build wealth at the pace you want to. A robo-advisor might not be able to take those things into account when mapping out your investment strategy.

What is a key limitation on robo advising? ›

Limitations of Robo-Advisors in Financial Management

They cannot take into account an individual's unique circ*mstances, preferences, or emotions. This impersonal approach may not be suitable for individuals who value personalized advice and guidance.

What is the biggest downfall of robo-advisors when compared to human managers? ›

Robo-advisory services are known for being cost-effective and efficient, but they may lack the personal touch that a human manager can provide. Therefore, the answer is likely to be related to the personal aspect of financial management.

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