LLC for Amazon FBA: Do You Need One? - MarketWatch (2024)

Last Updated: Jun 27, 2024

Reasons you may need an LLC for Amazon FBA stores and how to start one

Selling on Amazon has become a popular way to earn money on the internet — the website boasts 300 million active users and the ability to reach 190 countries. Amazon offers sellers the chance to use its FBA program to streamline the shipping process, claiming sellers who adopt the FBA model see 20-25% increase in sales.

Growing your business is great, but you want to be sure you’re set up for success. If you’re an e-commerce business owner, you may want to assign limited liability company (LLC) status to your Amazon business to protect your personal assets and reap tax benefits. We’ll cover the basics of what an FBA is, what an LLC is, the benefits of an LLC and how to form one.

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What Is an Amazon FBA Business?

“FBA” stands for “fulfillment by Amazon,” which means Amazon stores, packs and ships all of your orders for you (also known as “drop-shipping”). Businesses who sell products on Amazon will have their products shipped in bulk to an Amazon fulfillment center where they’re stored until they’re sold. Amazon has one of the world’s largest fulfillment networks, so sellers using the FBA model can save time and money by using Amazon’s network.

What Is an LLC?

A limited liability company (LLC) is a business structure registered under the laws of a state that protects its owners (called members) from personal liability for the activities of the business. LLCs have fewer registration and maintenance requirements than corporations, but are more formal than sole proprietorships or partnerships. An LLC is a separate legal entity from its owner for liability purposes.

A sole proprietor with a growing business may want to start keeping business and personal assets separate, and protect themselves personally in the event of a lawsuit. They can do this by forming an LLC, which will set them up for success as the business grows.

Benefits of Forming an LLC

An Amazon FBA LLC automatically comes with legal protection, as long as you keep your personal assets completely separate from your business assets. Common LLC benefits include liability protection, tax flexibility, management flexibility, low compliance requirements and enhanced credibility as a seller.

Liability Protection

You can protect yourself and your business by forming an LLC. For example, say you ship a defective product that ends up injuring a customer. If you’re a sole proprietor, you and your business are considered to be the same entity for legal purposes. So, if that injured customer sues, they’ll be suing you personally. However, if you run your business as an LLC, only your business and your business assets will be subject to a lawsuit.

Tax Flexibility

One benefit LLCs have over corporations is that they can elect to be taxed as pass-through entities, corporations or S-corporations (if certain requirements are met). Other business entity types don’t have this flexibility. You can make this election for your LLC by simply checking a box on its annual tax returns.

Management Flexibility

LLCs have a lot of freedom when it comes to determining their management structure. LLC members can manage the business collectively, designate certain members to manage it or designate outside individuals or entities to manage the business (member-managed LLCs vs. manager-managed LLCs).

Low Compliance Requirements

An LLC may be the best business entity for an e-commerce business because it’s the most low-maintenance option that still provides liability protection. Though the requirements vary slightly state to state, all LLCs have annual reporting requirements which come with state filing fees. Unlike corporations, LLCs aren’t required to form a board of directors, hold annual meetings or be owned by shareholders. The lack of corporate formalities required by an LLC allows you to focus on growing your business rather than worrying about compliance.

Seller Credibility

Running your business as an LLC signals to customers that you’re serious, organized and professional. The relatively low cost of forming an LLC may be worth it to increase credibility, and therefore, sales.

Where to Start Your Amazon FBA LLC

Did you know you aren’t required to start your Amazon LLC in the state where you live? It may be most convenient for purposes of formation and operation — especially if there’s a fulfillment center in your state. consult with a tax professional to determine where you may be responsible for sales tax as well.

There are many ways to determine the best state for forming an LLC. Check out the tax benefits you can get in each state, such as low income tax or tax breaks for certain businesses.

How to Set Up an LLC

Setting up an LLC for an Amazon FBA can be done in five easy steps using our comprehensive guide to starting an LLC. It’s simply a matter of filing the correct forms with the correct state agency (usually the secretary of state) and paying the filing fees.

Setting up an LLC on your own is doable — especially for an e-commerce business. To take the stress out of formation and to ensure you do it right the first time, formation services like ZenBusiness, LegalZoom and other established companies will handle formation for you at a reasonable fee.

Step 1: Choose a Business Name for Your Amazon FBA LLC

Choose a unique name for your business that isn’t already in use by another company in your state of formation. To be safe, choose a name that isn’t in use or widely known nationally, since your business will be accessible far and wide on Amazon. LLC names must include a designation to signal to the world that your company is an LLC. A designation simply means including “limited liability company,” “limited company,” “LLC” or “LC” in the name.

If you want to do business under a name other than your LLC name, consider filing a DBA or trade name application. This will give you a second registered trade name that you can use to market your brand.

Step 2: Designate a Registered Agent

Every LLC is required to designate a registered agent with a physical address in the state where the LLC is formed. You can hire a commercial agent, find a private agent or serve as your own (although your LLC can’t serve as its own agent).

Step 3: File Articles of Organization

The articles of organization (sometimes called a certificate of formation) is the paperwork that officially forms your LLC. You’ll file these documents with the appropriate state agency and pay the accompanying filing fee.

Step 4: Draft an Operating Agreement

Only a handful of states require an operating agreement as a condition of having an LLC in the state, but it’s a good business practice to have one regardless. An operating agreement outlines in detail how your business runs and is necessary to the smooth growth of an LLC. Without one, you’ll be subject to the default rules of your state, which may not be preferable for your business.

Step 5: Obtain an Employer Identification Number (EIN)

The final step to forming your LLC is obtaining an EIN from the IRS. An EIN is necessary to hire employees, obtain financing and open a small business bank account. You can apply for an EIN for free on the IRS website.

Frequently Asked Questions

No, you can sell on Amazon as a sole proprietor. However, forming an LLC is a smart move that ensures your personal assets aren’t at risk if your business hits trouble.

You’re only required to obtain an EIN if you create an LLC with more than one member, hire employees, seek to obtain financing or engage in business banking. Additionally, if you hire employees as a sole proprietor, you need an EIN.

The cost to form an LLC varies by state, ranging from $50 to $500, with the average being less than $100. There may be other costs associated with forming an LLC, especially if you use a formation service.

Corporations (C-corporations or C-corps) are formal business entities with more complex requirements than LLCs. C-corps are better for businesses that intend to dramatically scale or grow because their ownership interests are freely transferable unlike most LLCs. If you plan to expand your Amazon FBA store extensively or internationally, consider forming a C-corp instead of an LLC.

Yes, anyone who sells on Amazon needs an Amazon seller account.

Compare Top LLC Formation Companies

Ready to start an LLC for your Amazon FBA store? We’ve pulled together features of our top picks for LLC formation companies. See how the companies compare below.

Our Top Pick

LLC for Amazon FBA: Do You Need One? - MarketWatch (7)

LLC for Amazon FBA: Do You Need One? - MarketWatch (8)

LLC for Amazon FBA: Do You Need One? - MarketWatch (10)

LLC for Amazon FBA: Do You Need One? - MarketWatch (11)

Cost$0+$0+$0+$49+$0+
Rating

4.9

4.8

3.9

4.2

3.8

Customer Service
Operating Agreement*****
Registered Agent Service**+**
EIN*****
License Reports****
Compliance***
Expert Help**
Tax Advisory**
Tax Preparation***
Guarantee of Acceptance*
Start NowStart NowStart NowStart NowStart Now

Our Top Pick

LLC for Amazon FBA: Do You Need One? - MarketWatch (12)

LLC for Amazon FBA: Do You Need One? - MarketWatch (13)

LLC for Amazon FBA: Do You Need One? - MarketWatch (15)

LLC for Amazon FBA: Do You Need One? - MarketWatch (16)

Cost$0+$0+$0+$49+$0+
Rating

4.9

4.8

3.9

4.2

3.8

Customer Service
Operating Agreement*****
Registered Agent Service**+**
EIN*****
License Reports****
Compliance***
Expert Help**
Tax Advisory**
Tax Preparation***
Guarantee of Acceptance*
Start NowStart NowStart NowStart NowStart Now
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ProviderMarketWatch RatingFull Review
ZenBusiness4.9 / 5ZenBusiness Review
Bizee3.9 /5Bizee Review
Rocket Lawyer4.1 /5Rocket Lawyer Review
Northwest Registered Agent3.8 /5Northwest Registered Agent Review
LegalZoom4.8 /5LegalZoom Review
LegalShield3.9 /5LegalShield Review
Tailor Brands3.8 /5Tailor Brands Review
Swyft Filings4.2 /5Swyft Filings Review

Legal Disclaimer: This article contains general legal information but does not constitute professional legal advice for your particular situation and should not be interpreted as creating an attorney-client relationship. If you have legal questions, you should seek the advice of an attorney licensed in your jurisdiction.

If you have feedback or questions about this article, please email the MarketWatch Guides team at [email protected].

LLC for Amazon FBA: Do You Need One? - MarketWatch (2024)
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