How to Invest in Private Equity (2024)

Private equity is capital made available to private companies or investors. The funds raised might be used to develop new products and technologies, expand working capital, make acquisitions, or strengthen a company's balance sheet.Unless you are willing to put up quite a bit of cash, your choices in investing in the high-stakes world of private equity are minimal.

Key Takeaways

  • Private equity investing includes early-stage, high-risk ventures, usually in sectors such as software and healthcare.
  • These investors try to add value to the companies they invest in by bringing in new management or selling off underperforming parts of the business, among other things.
  • The minimum investment in private equity funds is typically $25 million, although it sometimes can be as low as $250,000.
  • Investors should plan to hold their private equity investment for at least 10 years.
  • Non-direct ways to invest in private equity include funds of funds, ETFs, and special purposes acquisition companies (SPACs).

Why Invest in Private Equity?

Institutional investors and wealthy individuals are often attracted to privateequity investments. This includes large university endowments, pension plans, and family offices. Their money becomesfunding for early-stage, high-risk ventures and playsa major role in the economy.

Often, the money will go into new companies believed to have significant growth possibilities in industries such astelecommunications, software, hardware, healthcare, and biotechnology. Privateequity firms try to add value to the companies they buy andmakethem even more profitable. For example, they might bring in a new management team, add complementary companies,aggressively cut costs,or spin off parts of the business that are underperforming.

Minimum Investment Requirement

Privateequity investing is not easily accessible for the average investor. Most privateequity firms typically look for investors who are willing to commit as much as $25 million. Although some firms have dropped their minimums to $250,000 (or even $25,000), this is still out of reach for most people.

Ways to Invest in Private Equity

There are a few non-direct ways to invest in private equity.

Fund of Funds

A fund of funds holds the shares of many private partnerships that invest in private equities. It provides a way for firms to increase cost-effectiveness and reduce their minimum investment requirement. This can also mean greater diversification since a fund of funds might invest in hundreds of companies representing many different phases of venture capital and industry sectors. In addition, because of its size and diversification, a fund of funds has the potential to offer less risk than you might experience with an individual privateequity investment.

Mutual funds have restrictions in terms of buying private equity directly due to the SEC's rules regardingilliquidsecurities holdings. The SEC guidelines for mutual funds allow up to 15% allocation to illiquid securities. Also, mutual funds typically have their own rulesrestricting investment in illiquid equity and debt securities. For this reason, mutual funds that invest in private equity are typically the fund of funds type.

The disadvantage is there is an additional layer of fees paid to the fund or funds manager. Minimum investments can be in the $100,000 to $250,000 range, and the manager may not let you participate unless you have a net worth between $1 million to $5 million.

PrivateEquity ETF

You can purchase shares of an exchange-traded fund (ETF) that tracks an index of publicly traded companiesinvesting in private equities. Since you are buying individual shares over the stock exchange, you don't have to worry about minimum investment requirements.

However, like a fund of funds, an ETF will add an extra layer of management expenses you might not encounter with a direct, privateequity investment. Also, depending on your brokerage, each time you buy or sell shares, you might have to pay a brokerage fee or commission.

SpecialPurpose Acquisition Companies (SPACs)

You can also invest in publicly traded shell companies that make private-equity investments in undervalued private companies, but they can be risky.The problem is that the SPACmight only invest in one company, which won't provide much diversification. They may also be under pressure to meet an investment deadline, as outlined in their IPO statement. This could make them take on an investment without doing theirdue diligence.

Crowdfunding

A recent development in private equity is the use of crowdfunding to raise capital, especially for new ventures, from individual investors, each contributing a relatively small amount. Today, there are several platforms offering a range of investment opportunities—but note that these investments can be highly risky.

If you participate in equity crowdfunding, make sure you do so as an investor and not as a donor (as in the case of Kickstarter-like crowdfunding platforms). Donating doesn't imply a hope for return, but investing does.

How Much Money Do You Need to Invest in Private Equity?

Although you may be able to find a private investment opportunity that requires as little as $25,000, a common private equity investment minimum is $25 million. However, there are some non-direct ways to invest in private equity for much less, such as buying a share of a private-equity ETF.

How Do I Get Into Private Equity?

There are several ways to branch into private equity investing, including through mutual funds, exchange-traded funds, SPACs, and crowdfunding. However, keep in mind that many private equity opportunities are only offered to qualified investors and may require a sizable minimum commitment as well as a high net worth.

How Risky Is Investing in Private Equity?

Private equity investing can be very speculative and therefore very risky. There is no guarantee the companies you invest in will succeed, and few protections for you if they fail.

The Bottom Line

There are several key risks in any private equity investing. As mentioned earlier, the fees of private-equity investments that cater to smaller investors can be higher than you would normally expect with conventional investments, such as mutual funds. This could reduce returns. Additionally, the moreprivateequity investing opens up to more people, the harder it could become for privateequity firms to locate excellent investment opportunities.

Plus, some of the privateequity investment vehiclesthathave lower minimum investment requirements do not have long histories for you to compare to other investments. You should also be prepared to commit your money for at least ten years; otherwise, you may lose out as companies emerge from the acquisition phase, become profitable, and are eventually sold.

Companies that specialize in certain industriescan carry additional risks. For instance, many firms invest only in hightechnology companies. Their risks can include:

  • Technology risk:Will the technology work?
  • Market risk:Will a new market develop for this technology?
  • Company risk:Can management develop a successful strategy?

Despite its drawbacks, if you are willing to take a little more risk with 2% to 5% of your investment portfolio, the potential payoff of investing in private equity could be big.

How to Invest in Private Equity (2024)

FAQs

How to Invest in Private Equity? ›

There are several ways to branch into private equity investing, including through mutual funds, exchange-traded funds, SPACs, and crowdfunding. However, keep in mind that many private equity opportunities are only offered to qualified investors and may require a sizable minimum commitment as well as a high net worth.

Can the average person invest in private equity? ›

In addition to meeting the minimum investment requirements of private equity funds, you'll also need to be an accredited investor, meaning your net worth — alone or combined with a spouse — is over $1 million or your annual income was higher than $200,000 in each of the last two years.

How to convince investors to invest in private equity? ›

CREATE A SOLID BUSINESS PLAN: You must have a strong and convincing business plan that defines your vision, objectives, and growth strategy before you approach private equity investors. Financial forecasts and a thorough analysis of your target market and competitors should also be included in your plan.

How do I go straight into private equity? ›

Coming into private equity with no experience is impossible, so finding an internship or having previous experience in a related field is highly recommended. Private equity professionals can advance fast within a firm and typically start as junior associates or analysts.

Is CFA worth it for private equity? ›

But if you're aiming to break into investment banking, private equity, venture capital, or sales & trading, the CFA is marginally helpful at best. It won't hurt you, but there are better ways to spend your time.

What is the 2 20 rule in private equity? ›

Key Takeaways

Two refers to the standard management fee of 2% of assets annually, while 20 means the incentive fee of 20% of profits above a certain threshold known as the hurdle rate.

What is the rule of 70 private equity? ›

The rule of 70 calculates the years it takes for an investment to double in value. It is calculated by dividing the number 70 by the investment's growth rate. The calculation is commonly used to compare investments with different annual interest rates.

How much money do you need to invest in private equity? ›

The minimum investment in private equity funds is typically $25 million, although it sometimes can be as low as $250,000. Investors should plan to hold their private equity investment for at least 10 years.

How to pitch to LPs? ›

It's important to cover the basics before meeting your LPs. For example, it's a great idea to practice your pitch multiple times, check your internet connection, and make sure you are not disturbed. You should own your pitch deck and be able to present it fluidly and answer any questions the LPs may have.

How to pitch a PE fund? ›

Give a clear statement of your vision.

Explain what problems your business solves for whom, how it stands apart from competitors and how it makes money. Then, tell them as specifically as possible what changes or improvements you'd be using their money for and how you expect to generate profits as a result.

How to crack into private equity? ›

Getting enough work experience and then completing your master's degree is usually a good way to get into private equity, but it requires careful planning, as most top private equity firms prefer to hire entry-level employees that are as young as possible, so they have much time to gain experience and fulfill their ...

Why not to go into private equity? ›

Private equity funds are illiquid and are risky because of their high use of debt; furthermore, once investors have turned their money over to the fund, they have no say in how it's managed. In compensation for these terms, investors should expect a high rate of return.

Can I get into private equity with no experience? ›

Breaking into the private equity industry with minimal experience can be challenging, but it's not impossible. By leveraging your skills, education, and networking opportunities, you can get your foot in the door and build a successful career in this exciting and rewarding industry.

What is the downside of private equity investment? ›

Higher risk: Private equity investments often involve significant risks, including the potential loss of your entire investment, which must be part of the individual investors' consideration process.

Is private equity harder than banking? ›

Both investment banking and private equity are demanding careers that require long working hours, although private equity firms tend to have a more relaxed work environment and offer a more flexible schedule.

What are the fees for private equity CFA? ›

Private Equity Fee Structures

Most private equity firms charge both a management fee (1-3%) and an incentive fee (typically 20%). Unique to private equity is the concept of committed capital, which refers to the amount that LPs agree to provide the fund.

Can everyone invest in private equity? ›

Public equity refers to ownership in publicly traded companies, which are available to anyone with an investment account. Private equity has historically higher returns but isn't available to everyone and has downsides that include higher risk, higher fees, and lower liquidity.

Can anyone be a private equity investor? ›

Who can invest? A private equity fund is typically open only to accredited investors and qualified clients. Accredited investors and qualified clients include institutional investors, such as insurance companies, university endowments and pension funds, and high income and net worth individuals.

Can regular people invest in private companies? ›

Securities laws make it difficult for retail investors to buy shares of private companies, except in certain circ*mstances. Private companies can require very long investment timeframes.

Is it smart to invest in private equity? ›

Private equity is an attractive investment option for high-net-worth individuals and institutional investors because of its potential for high returns. Private equity falls under the category of alternative asset classes.

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