How to Get Venture Capital and Angel Investor Funding | Bplans (2024)

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How to Get Venture Capital and Angel Investor Funding | Bplans (1)

Kody Wirth

5 min. read

Updated January 4, 2024

Download Now: Free Business Plan Template

Securing angel investment or venture capital (VC) funding can be a game-changer for growing businesses. However, these forms of investment are often challenging to obtain due to their highly competitive nature.

So what does it take to access these funding opportunities?

In this comprehensive guide, we’ll cover how to prepare for outside investment along with the intricacies of angel investment and venture capital. Let’s prepare you to connect with investors and get the funding you need to accelerate business growth.

What to do before seeking investors

Investment from angel investors or venture capitalists is rare for small businesses. If you believe you have a shot at landing this type of funding, here are the things you should consider beforehand.

Write a business plan specifically for investors Did you know that you can fine-tune your business plan to better resonate with investors? Here’s what you should focus on to really show your business is worth investing in. Read More
Be aware of what investors want to see from a business What does it take to attract interest from investors? Here are five things they’ll pay close attention to. Read More
Calculate your initial business valuation What’s your business worth? What will it be worth if you hit your growth goals within the next year? You need to have a sense of your value in order to confidently approach investors and ask for funding. Read More
Determine how much of your company you will offer You’ll likely have to give up a piece of your company when pursuing investment. It’s worth nailing down how much you are willing to let go before you ever start reaching out to investors. Read More
Learn how to find alignment with investors Are you and investors seeing eye to eye? If not, you may soon see decisions and actions from your new funding source that don’t match up with your expectations. Read More
Know the differences between angel investors and venture capital While angel investors and venture capital firms share a lot of similarities, they are far more different than you may realize. Be sure you understand the differences to determine what option is best for your business. Read More
Understand how to negotiate an investment deal It can be intimidating to rebuff an offer from seasoned investors and present a counteroffer when funding is on the line. However, in order to get the best deal possible you need to know how to negotiate. Read More
Recognize what to watch out for when signing a contract The pitch and in-person negotiation is only the first step. You’ll also need to be ready to review your contract and ensure the terms match up with your expectations. Read More
Be prepared to handle rejection from investors The unfortunate reality is that you’ll likely hear “no” more than you’ll hear “yes”. The key is to not give up and take it as a learning experience to refine your next attempt. Read More
Understand how to maintain a capitalization (cap) table for investors A cap table is simply a spreadsheet or other document that shows who owns how much of your business. This will become necessary if you take on investments or partners. Read More

Angel investment funding explained

An angel investor is typically an individual or group that has spare cash available and is willing to provide capital for a promising start-up or business expansion. They often invest much smaller amounts than venture capitalists and are willing to do so for businesses in earlier stages of growth.

Check out our selection of resources to help you prepare to connect with these types of investors.

How to land funding from angel investors What does it take to successfully get funding from angel investors? Check out these tips from seasoned investor and business planning expert, Tim Berry, to improve your chances. Read More
Questions angel investors will ask There’s nothing worse than preparing to pitch to an investor and being asked a question that you don’t have a good answer to. To help you avoid that issue, here are some common questions angel investors will ask. Read More
Common myths about angel investment With angel investment being so rare, plenty of rumors and exaggerations have become embedded in entrepreneurship culture. Here are the five most common to be aware of. Read More
What you can learn from angel investors as a business owner Funding is often the first priority for business owners. But an incredible and under-appreciated benefit of working with angel investors is the opportunity to learn from their experiences. Read More
Optimize your business website to attract investors Struggling to connect with investors? Make them come to you (or at least make a good first impression) by fine-tuning your business website. Read More
Angel investor blogs you should be reading While not as active as they once were, these blogs still provide crucial insight into the world of angel investment. Read More

Venture capital funding explained

Venture capitalists are investors or firms that provide capital for businesses with high growth potential. Unfortunately, this type of funding only accounts for less than 1% of funding for US businesses. But, if you have a strong initial interest in your business and a solid roadmap for fast-growth or potential growth into a large company—you might want to consider it.

Check out our growing selection of resources to help you out.

Pros and cons of venture capital funding The promise of higher amounts of funding is a great reason to pursue funding from venture capitalists. However, there are some drawbacks that you should be aware of. Read More
Venture capital blogs you should be reading Want to get the inside scoop on what venture capitalists care about and are focused on in the near future? Check out our selection of some of the best venture capital blogs to regularly visit. Read More
Books you should read to prepare for venture capital funding Looking for a good book that can also help you improve your chances of getting funding? Check out our selection of books to prepare you to go after venture capital funding. Read More

Resources to help you prepare to pitch to venture capitalists and angel investors.

Free business plan template Showcase your business structure, performance, and potential with a detailed business plan that includes everything investors expect. Download Template
Free pitch deck template Impress investors with visuals to back up your business plan and showcase your potential growth. Download Template
Confidently pitch your idea to investors with LivePlan Create and share your plan, pitch, and financial forecasts with a single powerful tool. Learn More

How to Get Venture Capital and Angel Investor Funding | Bplans (5)

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How to Get Venture Capital and Angel Investor Funding | Bplans (6)

Kody Wirth

Kody Wirth is a content writer and SEO specialist for Palo Alto Software—the creator's of Bplans and LivePlan. He has 3+ years experience covering small business topics and runs a part-time content writing service in his spare time.

How to Get Venture Capital and Angel Investor Funding | Bplans (2024)

FAQs

How to Get Venture Capital and Angel Investor Funding | Bplans? ›

A Quick Guide to Startup Funding. Raising money from a Venture Capital (VC) firm is extremely challenging. The odds of receiving an equity check from Andreessen Horowitz is just 0.7% (see below), and the chances of your startup being successful after that are only 8%.

How to obtain venture capital funding? ›

There's no guaranteed way to get venture capital, but the process generally follows a standard order of basic steps.
  1. Find an investor. Look for individual investors — sometimes called “angel investors” — or venture capital firms. ...
  2. Share your business plan. ...
  3. Go through due diligence review. ...
  4. Work out the terms. ...
  5. Investment.

How do I find angel investors and venture capitalists? ›

And yours can, too.
  1. Get involved with angel groups and angel investment networks.
  2. Attract interest to your business on social media.
  3. Attend networking events.
  4. Compete in startup events and pitch competitions.
  5. Talk with fellow founders.
  6. Engage with an incubator or accelerator.
  7. Participate in local startup ecosystems.

How hard is it to get venture funding? ›

A Quick Guide to Startup Funding. Raising money from a Venture Capital (VC) firm is extremely challenging. The odds of receiving an equity check from Andreessen Horowitz is just 0.7% (see below), and the chances of your startup being successful after that are only 8%.

Why is it better to get funding from angel investors than venture capitalists? ›

VCs often have extensive industry experience and can provide valuable advice and resources to help businesses scale faster, while angel investors may offer more hands-on mentorship and guidance. VCs typically require larger equity stakes than angels do in exchange for their investment.

How do I approach a venture capitalist for funding? ›

Venture capitalists rely heavily on trusted connections to vet deals. While some VCs will take pitches from an unsolicited source, it's best bet to find an introduction through a credible reference. Every pitch to a venture capital firm starts with an introduction to someone at the firm.

How to get VC ready? ›

15 Effective Ways To Prepare To Pitch To VC Investors
  1. Bootstrap To Start Earning Revenue. ...
  2. Know Your Business' Solution And Value. ...
  3. Highlight What Makes Your Business Unique. ...
  4. Consider Your Long-Term Vision And Exit Strategy. ...
  5. Develop Your Survival Strategy. ...
  6. Create A Compelling Business Plan.
Feb 22, 2023

How hard is it to get angel investors? ›

Finding the right angel investors is going to take a lot of meetings—more than many entrepreneurs expect. A good rule of thumb is 50 introductory meetings. But these meetings are a great opportunity, even when they don't lead to funding.

How to get funding from angel investors? ›

How to prepare for an angel investor meeting
  1. A clear and concise elevator pitch for your company.
  2. A solid demo of your product. ...
  3. An executive summary or a pitch deck that explains your product-market fit. ...
  4. Know how much money you need and how you'll use the funding.
Feb 20, 2024

Which is better VC or angel investor? ›

Venture capitalists can help your company achieve its ambitious growth goals with big-ticket investments. When you're looking to network like no tomorrow. While angel investors are usually well-connected, VC firms naturally have more partners and resources to connect you with to grow your team and customer base.

What are the odds of getting VC funding? ›

Venture capital is absurdly hard to secure.

Stories of startups that raised VC funding seem to dominate financial headlines, but in reality only about five in 10,000 startup businesses receive venture funding — less than 0.05%, according to Fundera.

Why is venture capital so hard to get into? ›

Jobs in Venture Capital are notoriously hard to land. They don't come by often, and they are seldom advertised—except in large VC firms, mainly for entry-level positions. Aspiring VCs often don't understand Venture Capital well enough to apply at the right type of firm or one that is interested in their skillset.

What is the average fee for venture capital funds? ›

Venture capital (VC) management fees are slightly lower year-on-year, declining from 2.02% in 2022 to 1.97% in 2023. This is the lowest VC management fees have been since 2017. Meanwhile, direct lending average management fees are 1.73%.

Is Shark Tank angel investor or venture capitalist? ›

An angel investor is an individual who invests in startups usually in exchange for an agreed-upon percentage of ownership in the company. So, while by definition these Shark Tank hosts are, in fact, angel investors, they look and act differently than the angel investors who invest beyond the tank.

Is self funding better than venture capital? ›

Bootstrap, the self-funded route, involves using personal savings and revenue to support the business. Venture capital, on the other hand, entails seeking external investments in exchange for equity.

Why private equity is better than venture capital? ›

Another key difference between the two is venture capital “typically involves higher risk but offers the potential for substantial returns,” says Zhao. In comparison, private equity “usually involves lower risk compared to VC investments but may offer more modest returns.”

Where can venture capital funding be obtained? ›

Venture capital (VC) is a form of private equity and a type of financing for startup companies and small businesses with long-term growth potential. Venture capital generally comes from investors, investment banks, and financial institutions.

How much does it cost to start a venture capital fund? ›

Setting up a fund may vary depending on the stage your fund wants to invest in, the sector or industry, and the performance objectives for its portfolio companies. Full-time GPs typically require between $20 MM and $40 MM per head in fund size to cover salaries and expenses, assuming a 2% management fee.

How do I join a venture capital fund? ›

Some venture capital firms enlist headhunters (or external recruiters) to assist in their hiring process. If that's the case, you'll need to meet with them in order to make it into the interview process. However, since so many firms are quite small, it's not uncommon that firms will run the hiring process themselves.

How much money do you need to be a venture capitalist? ›

Many venture capitalists will stick with investing in companies that operate in industries with which they are familiar. Their decisions will be based on deep-dive research. In order to activate this process and really make an impact, you will need between $1 million and $5 million.

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