Google Vacation Rentals: How to Get Listed? | Hospitable (2024)

How it works and differs from traditional OTA platforms.

What Is Google Vacation Rentals?

Google Vacation Rentals functionality allows travelers to find and book vacation rental properties directly through Google Search, Google Maps, and the dedicated tab under the Google Travel category.

Travelers can also find vacation rentals on Google by browsing the Vacation Rentals tab in Google Travel. It’s Google’s metasearch product that helps travelers plan their upcoming trips and search for flights, hotels, and vacation rentals. This service works similarly to other travel metasearch engines like HomeToGo or Kayak.

How to List on Google Vacation Rentals?

Hospitable Direct integrates with Google Vacation Rentals. That means you can create your direct booking website with Hospitable Direct, and your property will get listed on Google Vacation Rentals. You will get bookings with zero investment in promotion and without paying high third-party fees.

Some OTAs partner with GVR—in this case, listings get additional exposure, but regular OTA fees apply to such bookings.

Google Vacation Rentals: How to Get Listed? | Hospitable (10)

How to make your Google Vacation Rental listings stand out?

Google Vacation Rentals: How to Get Listed? | Hospitable (11)

Hospitable will send your aggregated review score from your other booking channels, such as Airbnb, Vrbo, and Booking.com, to Google to display across Google Travel and Search. Thus, unlike connecting any other distribution channel, your listing will come with a reputable rating.

FAQ

The main difference between Google Vacation Rentals vs. Airbnb is that Google Vacation Rentals is a metasearch engine for short-term rentals, and Airbnb is a traditional OTA like Vrbo and Booking.com.
The Google Vacation Rentals functionality is an aggregator, and users can’t book directly via Google. If they decide to reserve a property, they will be redirected to the website of the online travel agency or property management company where the rental is listed.
Airbnb and other OTAs work as middlemen between the STR property owners and travelers. They provide a marketplace where owners and property managers can list their rentals, and guests can find suitable accommodations and then book their stay.

Currently, hosts can’t create a listing directly on Google Vacation Rentals. Only property management companies with over 5,000 properties and a tech team can directly integrate with Google Vacation Rentals and list their properties there.

Instead, property owners must work with Google’s approved partners like Hospitable. Also, you can get your rentals to appear on Google if you list them on OTAs partnering with Google, for example, Tripadvisor, Expedia, HolidayLettings, BluePillow, or Plum Guide.

It’s worth noting that Booking.com is currently a Google Vacation Rentals Partner, so if you list your property there, it may be picked up by the crawler and displayed on Google Vacation Rentals.

Neither Airbnb nor Vrbo are currently making their inventory available on Google. It’s a matter of negotiations between Google and the OTA—the situation may change.

Google is the most popular search engine in the world, and more than nine out of every ten online searches occur there. This means that by appearing on Google Vacation Rentals, you can significantly increase your visibility and reach millions of potential guests searching on Google daily, including international travelers looking for a longer stay.

Travelers who land on your Google Vacation Rental listing will be redirected to your Hospitable Direct website, and as this service is free, you’ll get commission-free direct bookings. And since Google is a trusted service, all potential guests will see your STR business similarly. This can help you boost your reputation with your target market.

Google partners with vacation rental website providers and the most prominent vacation rental management companies. Direct booking websites of GVR partners get published on Google Travel and Google Vacation Rentals.

Hospitable is the official partner of Google Vacation Rentals. You can use ourDirectfeature to get exposure from the largest search engine and get direct bookings without hefty third-party fees.

Hospitable.com helps you automate messaging, team, and operations management, and run all your Airbnb, Booking.com, Vrbo, and Google properties from one convenient dashboard.

Best thing?

You can start totally free!

14 days trial. No credit card needed

Google Vacation Rentals: How to Get Listed? | Hospitable (2024)

FAQs

How do you get your property listed on Google? ›

How to create a Google My Business page for your property
  1. Step 1 – Head to Google's business page. ...
  2. Step 2 – Find your property. ...
  3. Step 3 – Add Your Property to the Database. ...
  4. Step 4 – Verify Your Property. ...
  5. Step 5 – Manage Your Listing.

How do I get my Airbnb listing on Google? ›

A Step-by-Step Guide to Google Business Profile for Vacation Rentals
  1. Step 1: Create or sign up in to your Google account. ...
  2. Step 2: Claim your business listing. ...
  3. Step 3: Provide accurate business details. ...
  4. Step 4: Verification process. ...
  5. Step 5: Profile optimization. ...
  6. Step 6: Encourage guest reviews.

How do you get your rental on Google Maps? ›

How to list my vacation rental on Google Maps?
  1. First, log into your Google account or your Gmail (if you don't have a Google account or a Gmail, create one) so that your vacation rental can be under your Google account. ...
  2. After locating your vacation rental on the map, right-click on it and select “Add a missing place“.

What is the difference between Google Vacation Rental and Airbnb? ›

The main difference between Google Vacation Rentals vs. Airbnb is that Google Vacation Rentals is a metasearch engine for short-term rentals, and Airbnb is a traditional OTA like Vrbo and Booking.com. The Google Vacation Rentals functionality is an aggregator, and users can't book directly via Google.

How do I get my place listed on Google? ›

Add your business through Google Maps
  1. On your computer, sign in to Google Maps.
  2. You can add your business in 3 ways: Enter your address in the search bar. On the left, in the Business Profile, click Add your business. ...
  3. Follow the on-screen instructions to finish signing up for your Business Profile.

Why is it hard to find my Airbnb listing? ›

If there are a lot of properties in your area, you may need to add a few filters to find your place. And remember, locations are approximate—people only find out exactly where a property is after their reservation is confirmed.

How do I get my Airbnb listing on the first page? ›

In this article
  1. Let your listing description sparkle with high-quality photos.
  2. Show you've got what guests want.
  3. Maximize your time with hosting tools and by troubleshooting.
  4. Make booking easier with Instant Book, pre-approvals, or special offers.
  5. Use guest reviews to improve your listing.
  6. Get tips for the off-season.

How do I get listed on Airbnb? ›

How to list your property on Airbnb
  1. Step 1: Sign Up and Create an Account. Visit the Airbnb website and sign up for a new account. ...
  2. Step 2: Click “Airbnb your home” ...
  3. Step 3: Describe Your Space and Upload Photos. ...
  4. Step 4: Set Your Rates and Add Discounts. ...
  5. Step 5: Review and Publish Your Airbnb Listing.
Jul 27, 2023

How does Google Vacations work? ›

Google Vacation Rentals is an extension of the Google Travel platform, a trip planner service that allows users to search and book flights, accommodation, and more. The vacation rental platform helps searchers discover vacation rentals that match their preferences.

How to rank higher on Google vacation rentals? ›

5 Tips to Improve Your Google Ranking for Your Vacation Rental Listing
  1. Create a Google My Business Profile. ‍ The first step is to create a Google My Business (GMB) profile for your short-term rental. ...
  2. Optimize Your GMB Profile. ‍ ...
  3. Utilize Google Posts. ‍ ...
  4. Respond to Guest Questions. ‍ ...
  5. Measure Results. ‍
Dec 15, 2023

How do I put my property on Google? ›

How to add my house name in Google Maps?
  1. Visit. maps.google.com. .
  2. Now search for your address using the search bar.
  3. On the sidebar you will see the option of 'add a missing place'. Click on that.
  4. Then. add the address, location name, and category of the location. ...
  5. Then click on submit.
Jul 6, 2022

What is the best search engine for vacation rentals? ›

  • Airbnb. Best rental site for variety. ...
  • Vrbo. Best rental site for group travelers. ...
  • FlipKey. Best rental site for destination guidance. ...
  • Booking.com. Best rental site for hotel loyalists. ...
  • Agoda. Best rental site for travel throughout Asia. ...
  • Plum Guide. Best rental site for quality assurance. ...
  • HomeToGo. ...
  • Casamundo.
May 29, 2024

What is the most popular vacation rental company? ›

Airbnb. Airbnb is not only the most popular and trusted vacation home rental website, but it's also the fastest growing. The company has over 6 million vacation rental listings worldwide in more than 220 countries and regions.

Why do people use Vrbo instead of Airbnb? ›

Vrbo's map looks a bit outdated by comparison. However, aesthetics aside, Vrbo offers far better filter and sort functionality than Airbnb. For example, Vrbo lets you filter by user reviews, including properties rated highly for cleanliness and properties rated 4 stars and above. Vrbo's filters are also more intuitive.

How do I add my property to Google? ›

Add a new property
  1. Open the property selector dropdown in any Search Console page, or click here.
  2. Select + Add property on the dropdown.
  3. You will be asked to choose a verification method. ...
  4. Data should begin to appear in your property in a few days.

How do I put my house on Google? ›

Set your home or work address
  1. On your Android phone or tablet, open the Google Maps app .
  2. Tap Saved. . Under "Your lists," tap Labeled.
  3. Choose Home or Work.
  4. Enter the address.

How do I get my first listing on Google? ›

How to use your website to get on the first page of Google
  1. Determine your keywords. First, determine which search queries you want Google to answer with your website pages. ...
  2. Tell Google what keywords you're using. ...
  3. Write for humans. ...
  4. Emphasize location. ...
  5. Optimize for mobile. ...
  6. Focus on user experience.
Apr 23, 2024

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