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Google Search Central, formerly Google Webmasters, is here to help the right people view your content with resources to make your website discoverable to Google Search. New to SEO? Start by reading this introductory guide to SEO.
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Browse SEO case studies and learn how other sites have reached more people by improving their site's presence on Google Search.
Case study
Saramin increased organic Search traffic 2x
In addition to seeing a traffic increase, Saramin saw the quality of their traffic improve. They saw a 93% increase in the number of new sign ups and a 9% increase on the conversion.
Case study
MX Player boosts organic traffic 3x
After adding Video structured data and following best practices, MX Player saw over 3x growth in traffic from Google and a 100% increase of video page views per user session on their platform from organic Search traffic.
Case study
ZipRecruiter grows conversion rate 4.5x
After the launch of JobPosting structured data, Google organic traffic to ZipRecruiter job pages converted at a rate three times higher than organic traffic from other search engines.
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