Ethical Fashion: A demand for quality in products and life (2024)

Ethical Fashion: A demand for quality in products and life (1)

The Problem

Injustices within the fashion industry are far more common than many of us realize. An estimated 98% of women employed by the global fashion industry go to work each day and come home without enough money for proper food, shelter, or clothing. This means, daily, 39.2 million women are not paid a living wage in favor of protecting corporate profit margins and appeasing consumers with lower prices.

While societies across the globe are beginning to shine a spotlight on injustice, there are still areas of the world where unethical business practices continue to grow. One such place is the city of Addis Ababa, the capital of Ethiopia. The bustling city is home to almost five million residents, including those who are victimized by the fashion industry every day.

But it doesn’t have to be this way.

A Better Way

Within the comfort of American culture, it’s easy to take the injustices of the fashion industry at face value. However, if you ventured into the city of Addis Ababa, you’d discover beautiful and resilient women who are committed to fighting injustices caused by poverty and perpetuated by the fashion industry. These are the Ethiopian entrepreneurs and artisans that Interwoven Collective partners with. To find these women, you’d drive down the main roads in the city and as the pavement of the highway narrows into a thin dirt road, you’d pass by a city dump that many, including local residents, are unaware of. Eventually, you’d arrive at a residential home. Climbing stories of white marble stairs would reveal a room full of Ethiopian women working diligently with their hands, despite many of them suffering from disabilities. Some women have children nestled beside them, some are outspoken and talkative, some shy at a newcomer’s entrance. These women vary as much as me and you, but this gathering is not unlike any other room of women.

Ethical Fashion: A demand for quality in products and life (2)

The Interwoven team was given the opportunity to partner with Hannah, a local artisan, and team lead, to show her how to construct a new pair of earrings. Once she mastered the process, the transfer of knowledge took place as she instructed another woman to her left or right, until every person at the table was engaged in the task of making jewelry that would be sold at an ethical price to support living wages. Soon, the room of diverse women was united by a desire that transcended language, culture, and poverty: the desire to create ethical partnerships and generational flourishing. We believe that ethical production taking place within Addis Ababa, Ethiopia has the power to cause a ripple effect of change across the globe, both for consumers and women within the fashion industry. And we want to do everything in our power to champion and empower it.

Interwoven Collective:We believe that this is the better way.

Interwoven Collective exists to link our Ethiopian partners to the American marketplace to support job creation within their communities. Our role is to create more business for them, so women can keep gathering around a table to earn a living wage. Interwoven Collective prides itself in using the same far-reaching supply chains that systematically oppress women to create economic empowerment rather than perpetuate poverty for profit. We believe that the overall structure of fashion can be used to empower women who make the accessories along with the women who purchase and wear them.

Women who shop with Interwoven Collective have confidence that they are taking steps to fight generational poverty and helping to eliminate fashion injustices. Each purchase supports the production of ethical accessories and fights to uphold the dignity of Ethiopian women, one on-trend accessory at a time.

Interested in learning more about Interwoven Collective and how to support the businesses we partner with? Start shopping or head to our about page for more info and next steps.

Written by Caroline Kidd of KCCreative

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Ethical Fashion: A demand for quality in products and life (2024)

FAQs

What is ethical fashion and why is it important? ›

Ethical fashion is about consumers shopping according to their values and brands being transparent enough to make that happen. In this guide, we break down what an ethical fashion brand looks like and help you create a framework for identifying companies that align with your values.

How does ethical fashion affect the economy? ›

One of the key economic benefits of sustainable fashion is the potential for cost savings. Sustainable practices, such as using organic and recycled materials, reducing waste and energy consumption, and improving supply chain efficiency, can result in lower production costs.

What are ethical choices as a fashion consumer I can make? ›

Make Ethical Clothing Choices:

Choose garments made from eco-friendly materials such as organic cotton, hemp, bamboo, and Tencel lyocell, which are grown and processed without harmful chemicals or pesticides.

Why is it important for brands to be ethical? ›

Similarly, Accenture found that 74% of consumers think ethical corporate practices and values are important reasons to choose a brand. Ethical branding helps your company become known for something more than just its products. They help build brand awareness and recognition, so you stand out for all the right reasons.

Do consumers care about ethical fashion? ›

Additionally, 60% say companies should be transparent about their practices, while almost half said they are willing to pay more for clothes that are sourced ethically. Numbers show that consumers care — and ethical shopping is on the rise.

Why is ethical fashion so expensive? ›

By avoiding fleeting trends, sustainable brands ensure their clothing remains in vogue for years, justifying the higher prices. While the initial cost of sustainable fashion may be higher, this investment is offset by the long-lasting nature of the clothes.

Why is fashion important to the economy? ›

The industry provides employment opportunities to millions of people worldwide, from designers and artisans to retail workers and logistic experts. Furthermore, the fashion industry has a strong influence on the global supply chain, as it relies heavily on international trade and the sourcing of raw materials.

What is fair and ethical fashion? ›

That being said, ethical fashion brands support fair factory practices: the use of organic textiles like cotton and low-impact dyes and natural fibers and higher quality, against-mass-production manufacturing and improvements on workers' access to healthcare.

What is a main ethical issue? ›

What are the most common ethical issues? The most commonly experienced ethical issues include discrimination, harassment, unethical accounting, technological abuse, data privacy, health and safety, and favoritism and nepotism. Most of these concerns are experienced in workplaces.

What is sustainable vs ethical fashion? ›

Put simply, sustainable tends to refer to environmental impact whereas ethical refers to the human one.

Why is ethical fashion an issue? ›

In addition to environmental issues, fast fashion garments spark a lot of ethical concerns. They are often made by underpaid workers who are employed for long hours in unsafe conditions and are exposed to harmful chemicals used in textile production.

What is the meaning of ethical fashion? ›

Ethical fashion is garment design, production, and distribution that focuses on reducing harm to people and the planet. In the most ideal sense, it benefits those working along the supply chain and creates a better future for everyone—not just for those at the top.

Why is ethical design important? ›

It's crucial to design with ethical considerations in mind. It can lead to misunderstandings of political scenarios and support social, gender, and racial inequality. It can help reinforce positive behaviors or prevent negative consequences.

What's the difference between ethical and sustainable fashion? ›

Put simply, sustainable tends to refer to environmental impact whereas ethical refers to the human one.

What is the difference between fast fashion and ethical fashion? ›

On the other hand, sustainable fashion champions ethical practices and environmental stewardship, placing emphasis on durability, quality, and mindful sourcing. Fast fashion, as defined by Merriam-Webster, revolves around swiftly making current fashion trends accessible and inexpensive to shoppers.

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