Discover Four Fun Ways to Teach Kids About Stocks (2024)

(This post was done in collaboration withBusyKid. I received compensation in return for my honest review. Every opinion stated is 100% mine.)

“Mom, did you know that Brandon’s mom is a surgeon. She fixes sick people every day. It’s so cool.” Jordan was excitedly telling about his day during our dinner time conversation. “Mom, when you worked in an office, what did you do? – Anything as cool as Brandon’s mom?”

I hesitated for a moment, how was I going to explain the stock market and wealth management to a 9 year old?… and somehow still make my old job sound as exciting as some who saves lives for a living.

Not that I knew Brandon’s mom or needed to compete with her for coolness points, but judging by the look in Jordan’s eyes, I couldn’t exactly say I was a glorified paper-pusher, now could I?

“Jordan, we worked with families to grow their money by investing in things called stocks and bonds. Do you know what that means?”

Apparently I said two magic words: “grow” and “money.” When you are nine years old, you know that money does NOT grow on trees and money is hard to get, so if mom knows how to grow money, well that’s just super cool, right?!

Discover Four Fun Ways to Teach Kids About Stocks (1)

I started to explain the basic principles of stock trading, but I quickly realized that none of my words made any sense. Instead I came up with four different activities to explain stocks and investing in a way an elementary school child could understand it – AND still think it was pretty cool.

[bctt tweet=”Your kids are NOT too young for #FinancialLiteracy – Start today! https://BusyKid.com/mama @BusyKid16″ username=”MamaintheNow”]

Sign up for your 30-day FREE (zero obligation) TRIAL with BusyKid today! See for yourself why Mama in the Now and so many others love this revolutionized way of teaching your child how to balance: spending, investing and sharing.

Four Fun Ways to Teach Kids About Stocks:

Please remember when talking to your kids about stocks and money:

  • A lot of these topic/ ideas are simply conversation starters.
  • You are not supposed to know all the answers or be an expert stock trader.
  • This is simply to explain the basics to your child, start a dialog and maybe even spark an interest in a topic that the two of you can research together – and learn along side of each other.
  1. Walk around the grocery store, toy store or the mall and point out brands your child knows and talk about the product and its parent company.
    • Explain to your child (in an age appropriate way):
      • Small brands are often owned by larger companies.
      • The parent company owns several brands in the same niche, but target different segments of the population to get a bigger overall market share.
      • Investing in stocks is the same as buying small pieces of a company.
      • A lot of people, prefer to buy shares in companies that are household names, have a solid reputation and great growth and earning potential.
    • Examples of large parent companies owning smaller brands:
      • Yum Brands: Kentucky Fried Chicken, Taco Bell, Pizza Hut.
      • Gap Inc: Gap, Banana Republic, Old Navy, Intermix and Athleta.
      • Hasbro, Inc: Hasbro, Playskool, Tonka.
      • Mattel, Inc: Mattel, Fisher-Price, Mega Brands, Fuhu.
  2. Put sticky notes throughout the house on items and services that come from publicly traded companies.
    • This exercise is also a great way to explain where money is spent. If your kids are anything like mine, they think that parents’ payday is a windfall… until they realize how much electric, water and cable cost!
    • Showing the kids which companies provide the various services we use, helps them to understand that every family, every person is part of a larger community, and that people work at these companies to help keep the community run smoothly.
    • Talk to your kids about the different companies represented in your house.
      • Is it a company that provides a necessity or a luxury item?
      • Is it a service we use all the time or only a few times a year?
      • Is it something we can live without?
      • Would it be possible for another company to provide the same service or product cheaper or better?
    • Examples of companies:
      • TV (examples: Comcast, Direct TV a subsidiary of AT&T).
      • Internet (Comcast, AT&T).
      • Cell phone (Verizon, Sprint, AT&T).
      • Lights (Florida Power & Light).
      • Clothes (Gap, Gymboree).
      • Appliances (General Electric, Whirlpool).
  3. Look at charts and graphs of their favorite companies.
    • Talk about stock prices in correlation with seasons and product roll-outs.
      • Kids learn the basics of charts and graphs early in elementary school.
      • They will be able to identify when a stock price is going up or down.
    • Read the headline news of each of the companies and see if you can match the news with a movement in the stock price.
    • Talk about how the stock has performed over the past month, year and five years.
      • Discuss if you should look at short term movements or long term movements.
    • Compare the charts of your child’s two favorite toy companies.
      • How do the charts compare, do they have the same movements. Why/ why not?
    • As I mentioned before, please don’t be intimidated by these topics. These are meant as conversation starters and together you and your child can learn about stocks and investing. Everyone (old or young) should have a basic understanding of the stock market, even if you have a financial advisor managing your investments.
  4. Open a stock trading account for your child! BusyKid offers the perfect scenario for a child’s first stock account.
    • This is my favorite activity! NOW you can REALLY open your child’s eyes to the fascinating world of investing!
    • Let your child pick 3-5 stocks based on their interests or best guesses for future growth and watch the stocks’ performance monthly.
    • Add a little to your child’s investments every month and watch how the funds grow over time (or not, depending on the performance on the investments.)

Sign up for your 30-day FREE (zero obligation) TRIAL with BusyKid today! See for yourself why Mama in the Now and so many others love this revolutionized way of teaching your child how to balance: spending, investing and sharing.

Discover Four Fun Ways to Teach Kids About Stocks (2)

What isBusyKid? (- and why is it so awesome?)

  • It is a household chore-management website for parents and kids.
  • Don’t miss my complete review of the BusyKid website, you will WANT to sign up for your 30-day free trial after reading this: Complete BusyKid Review.
  • Parents assign kids chores and they set an amount to be paid out weekly, after the chores have been completed.
  • On payday, a portion of the earnings are allocated towards “spending”, “sharing” and “investing.”
    • The child can cash in their “spending” money to buy gift cards from popular retailers, or leave the cash in the account.
    • The funds allocated to “investing” can be used to buy common stocks. The investments are kept in a real brokerage account and you then have access to company news, performance charts and graphs.
    • The “sharing” allocation of the funds can be donated toreputable charities, allowing the kids to donate to the cause of their choice without hesitation. (Our son chose the Make a Wish Foundation to be the recipient of his charitable donation since he went on a Make a Wish trip last year.)

Sign up for your 30-day FREE (zero obligation) TRIAL with BusyKid today! See for yourself why Mama in the Now and so many others love this revolutionized way of teaching your child how to balance: spending, investing and sharing.

Kids can easily log in and monitor their investment portfolio’s performance, which is why we love BusyKid in our family.

Streamlining our kids’ chores is giving me some much needed help around the house. BusyKid has also taken all the guess work out of “who does what” and for “how much,” which is a huge help in a family with four boys who all feel that the others get more.

Our kids have learned an incredible amount of responsibility from our BusyKid membership. They play an active role at home with regard to housework and they take responsibility for their investments. It’s a win win for you and the kids.

Teaching your children about financial literacy at a young age prepares them well for the real world of bills, responsibilities and controlled spending.

Discover Four Fun Ways to Teach Kids About Stocks (3)

Discover Four Fun Ways to Teach Kids About Stocks (2024)

FAQs

How to teach your kids about stocks? ›

Keep Your Child's Attention

Get them into the spirit by teaching them about popular companies like Nike or Apple. Or, speak to their interests. If they're interested in planes, for example, introduce them to a company like Boeing. If you own stocks, consider showing them the companies that make up your portfolio.

How to explain stock to a child? ›

A stock is a share in the ownership of a company. A bond is an agreement to lend money to a company for a certain amount of time. Companies sell securities to people to get the money they need to grow. People buy securities as investments, or ways of possibly earning money.

What is the easiest way to explain stocks? ›

A stock represents a share in the ownership of a company, including a claim on the company's earnings and assets. As such, stockholders are partial owners of the company. Fractional shares of stock also represent ownership of a company, but at a size smaller than a full share of common stock.

How to research stocks for dummies? ›

4 steps to research stocks
  1. Gather your stock research materials. Start by reviewing the company's financials. ...
  2. Narrow your focus. These financial reports contain a ton of numbers and it's easy to get bogged down. ...
  3. Turn to qualitative stock research. ...
  4. Put your stock research into context.
Feb 22, 2024

How do beginners learn stocks? ›

The process of stock trading for beginners
  1. Open a demat account. To enter the share market as a trader or an investor, you must open a demat or a brokerage account. ...
  2. Understand stock quotes. ...
  3. Bids and asks. ...
  4. Fundamental and technical knowledge of stock. ...
  5. Learn to stop the loss. ...
  6. Ask an expert. ...
  7. Start with safer stocks.

How do you pass stocks to children? ›

You can give stock by moving it from your brokerage account by electronic transfer to the recipient's account. You can also buy a single or fractional share of stock from a broker or, in some cases, from companies that sell shares directly to investors.

What is stocks in simple words? ›

A stock is a security that represents a fractional ownership in a company. When you buy a company's stock, you're purchasing a small piece of that company, called a share. Investors purchase stocks in companies they think will go up in value. If that happens, the company's stock increases in value as well.

How do stocks explain short? ›

A "short" position is generally the sale of a stock you do not own. Investors who sell short believe the price of the stock will decrease in value. If the price drops, you can buy the stock at the lower price and make a profit.

What is the simplest explanation of stock market? ›

The stock market is where shares of companies and other financial instruments are bought and sold. It's a network of all-stock trading where investors and traders buy and sell stocks. These trades determine stock prices, reflecting the company's perceived value and market conditions.

What is the easiest way to explain stock options? ›

A stock option is the right to buy a specific number of shares of company stock at a pre-set price, known as the “exercise” or “strike price.” You take actual ownership of granted options over a fixed period of time called the “vesting period.” When options vest, it means you've “earned” them, though you still need to ...

How do you short a stock for dummies? ›

Short selling involves borrowing a security whose price you think is going to fall and then selling it on the open market. You then buy the same stock back later, hopefully for a lower price than you initially sold it for, return the borrowed stock to your broker, and pocket the difference.

How do you explain trading to a beginner? ›

Trading involves the buying and selling of financial assets, such as stocks, to earn profits based on the price fluctuations of these assets. There are different types of trading, and traders use various strategies, techniques, and tools to decide when to buy or sell different assets.

How do you research stocks for kids? ›

Doing Basic Research with Annual Reports

While a kid investor may find it difficult to do deep fundamental research on a company before investing in its stock, they can do some basic reading about its operations. The information about the company's operations can be found in its annual report.

How does the stock market work for kids? ›

The stock market is a place where people buy and sell shares, or little parts of companies. Companies offer these shares for sale so they can get money to improve their businesses. Investing in shares can be a good way to make money.

What is common stock for dummies? ›

Common stock represents your residual ownership in a business entity. It gets you the capital appreciation of a company's securities alongside voting rights on the company's critical decisions such as policies and board of directors.

How do I invest $1000 for my child? ›

Quick Look: Ways to Invest $1,000 for a Child
  1. Savings accounts for kids.
  2. Stocks for children.
  3. 529 savings plan.
  4. Bonds and treasury securities.
  5. Robo-advisers.
  6. Custodial Roth IRA.
Jul 16, 2024

How to do stocks at 12 years old? ›

How can I invest if I'm under 18? The easiest way for a person under 18 to trade stocks is for an adult to open a custodial account with a brokerage on behalf of a child and then invest in stocks on the child's behalf, with the child directing the investments if they want.

Can 10 year olds invest in stocks? ›

Like traditional brokerage accounts, many of these investment tools provide a way to buy and sell stocks, bonds, exchange-traded funds (ETFs), and other instruments. Because minors are not eligible to open their own brokerage accounts, parents and guardians can open and manage custodial accounts in a child's name.

How do I teach my child about money and investing? ›

When they're little
  1. Introduce the value of money.
  2. Emphasize saving.
  3. Introduce them to investing.
  4. Encourage a summer job.
  5. Introduce them to credit.
  6. Consider a Roth IRA.
  7. Help them set a budget.
  8. Encourage them to stay invested.

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