- offer a wide range even within the same product group;
- both the marketplace itself and third-party sellers trade on the site;
- users and sellers must register and log in to the marketplace website;
- several companies can sell the same product of the same manufacturer;
- sellers have a personal account where they monitor the number of sales and turnover of goods;
- visually, the marketplace resembles a regular online store, but the seller’s brand logo is added to the product cards;
- offers a variety of payment options, and payment systems should work without failures, as this is one of the main competitive advantages of this type of trade;
- has separate sections for user reviews, where buyers can comment on their purchase and assign a rating to the product and store;
- the marketplace makes a profit by taking a subscription fee, commissions and interest for the sale of goods and services.
From the point of view of the consumer, a decentralized marketplace is a very convenient shopping platform, because it allows you to purchase almost everything in one place with just a few clicks.
From the point of view of sellers and resellers, a decentralized marketplace is a large-scale marketplace with a huge amount of traffic, so it is much easier to find your buyer. Thanks to the marketplace, sellers do not have to create their own online store, saving money and time on its development and promotion on the Internet.
For the creators of the decentralized marketplace, this is a huge, highly profitable business. The first time after the creation of the marketplace, you need to invest huge budgets in mass advertising and sign contracts with many sellers. After that, buyers and sellers will themselves strive to get to the trading floor, while there is still not too much competition on it.
