Control the ads you see when you see them (2024)

If you use a Connected TV with Android TV, Google TV, or the YouTube app on your TV you can open My Ad Center directly from the ads you see. To help protect your privacy, you’ll be provided a special link and a QR code to access My Ad Center.

To access My Ad Center on your Connected TV, using your remote or connected mobile device:

1. On the ad, select Ad Options.
2. Visit the special link provided
   Or
3. Scan the QR Code on your Connected TV with your mobile device’s camera.

Not every website or app uses Google technology to show ads. Many sites and apps use other ad platforms to show ads.

How to report an ad

Keeping ads safe for users is a top priority for Google, but sometimes bad ones fall through the cracks. If you see an ad that you think violates Google’s ad policies, you can report it.

Depending upon where you see an ad, the step and icons below may be slightly different. To report an ad:

1. For ads you see on Google services, on the ad,selectMoreorInfo.
   Or
   For ads you see on sites and apps that partner with Google, on the ad, selectCloseor AdchoicesWhy this ad?
2. If you see multiple adsat the top of My Ad Center, select the ad you'd like to report.
3. Select Report ad.
4. If you're not signed in to your Google Account, enter your email address.
5. Selectthe reason why you're reporting the ad.
6. Fill out the form.
   If the form has any fields that are pre-filled, do not edit them.
7. If required, provide additional details telling us why you think this ad violates our policies.
   For example, if you think an ad is phishing, provide the name of the site this ad claims to be from.
8. Select Submit.

After you report an ad, you’ll get an email confirming that we’ve received your report.

Once we've received your report, we will review it. Learn more about our review process

Customize ad topics and brands

With My Ad Center, you can customize your ads by choosing the topics and brands that you’d like to get more or fewer ads about. By customizing your ads, you have greater control of the kinds of ads you see on Google services, like Search and YouTube.

When you customize your ad, you are influencing how Google determines what ads to show you. If you tell Google you’d like to see more ads about hiking and see fewer ads about jewelry, you may start to see more ads related to the outdoors and fewer ones related to necklaces.

On Google

You can customize your ads in My Ad Center and on ads you see on Google services. To customize your ads, when you see an ad on Google:

1. On the ad, selectMoreorInfo.
2. Select See moreor See fewer on the topics or brands you want to see more or fewer ads about.

My Ad Center is being rolled out across all Google services. You may, however, not see this feature on all Google services right away.

This feature isn’t available if you’ve turned personalized ads off or are signed out of your Google Account.

Learn more how to turn on or off personalized ads on Google.

About this advertiser

Google requires advertisers complete an identity verification process. This process requires that advertisers provide legal documentation with their name and location. You’ll see these ad disclosures on Google services, such as Search and YouTube, and other sites that partner with Google.

Learn more about the advertiser identity verification process

On Google

To learn more about an advertiser on Google services, like Search and YouTube:

1. On the ad, selectMoreorInfo.
2. Select About this advertiser.

On sites and apps that partner with Google

To learn more about an advertiser on sites and apps that partner with Google:

1. On the ad,selectCloseor Adchoices.
2. Select Why this ad?