Jay Ell Alexander is motivated by her passion for sparking a change in the minds and bodies of others throughher entrepreneurialspirit. As owner and CEO of The Vaughn Strategy, a branding and public relations firm and Black Girls RUN!, a national running organization, she leads a powerful movement that has resonated with a huge audience. Over the last decade, she has established herself as a communications professional with a true commitment to community engagement through her passion for health and fitness. She is also the Founder of the BGR! Foundation, BGR! Junior and C+J Investments.
Black Girls RUN! has helped shift the consciousnessof culture for over 250,000 African American women, encouraging them to adopta healthy, active lifestyle through running, movement and community. It has also transformed the running community and aided in the diversification and increased participationin the sport of endurance distance running. Alexander has received national and international notoriety since the start of her tenure including partnerships with Saucony, Ford, Facebook, Brooks Running, REI, Fleet Feet and media coverage on NBC News, Good Morning America, ESSENCE and Ebony Magazine.
A native of Norfolk, Va., Mrs. Alexander received her Communications degree fromGeorge Mason University and her Master’s degree in Strategic Public Relations from Virginia Commonwealth University. She is also a graduate of the University of Notre Dame Mendoza Collegeof Business Nonprofit Executive Leadership program anda Certified Run Coach.
She is a member of Alpha Kappa Alpha Sorority, Inc. and the Public Relations Society of America (PRSA). She serves a variety of community boards and has completed 2 marathons and 16 half marathons. She is an author of a children’s book to support mothers in their motherhood journey. She has been recognized by iPower Richmond 30 under 30, George Mason University’s Black Alumni 40 Under 40 and the Rising Star Award by PRSA Richmond.
Jay Ell and her husband Christopher celebrated their 10th wedding this year and they are the proud parents of 4-year-old, Chris, Jr. and 1.5 year old daughter,Jaycee. They are also proud pup parents to an 8-year-old black Lab, named Luna.
You can connect and learn more about Jay Ell by going to www.jayellalexander.com.