5 Tips for Diversifying Your Investment Portfolio (2024)

When the market is booming, it seems almost impossible to sell a stock for any amount less than the price at which you bought it. However, since we can never be sure of what the market will do at any moment, we cannot forget the importance of a well-diversified portfolio in any market condition.

For establishing an investing strategy that tempers potential losses in a bear market, the investment community preaches the same thing the real estate market preaches for buying a house: "location, location, location." Simply put, you should never put all your eggs in one basket. This is the central thesis on which the concept of diversification relies.

Read on to find out why diversification is important for your portfolio and five tips to help you make smart choices.

Key Takeaways

  • Investors are warned to diversify their portfolios, meaning that they should never put all their eggs (investments) in one basket (security or market).
  • To achieve a diversified portfolio, look for asset classes with low or negative correlations so that if one moves down, the other tends to counteract it.
  • ETFs and mutual funds are easy ways to select asset classes that will diversify your portfolio, but you must be aware of hidden costs and trading commissions.

What Is Diversification?

Diversification is a battle cry for many financial planners, fund managers, and individual investors alike. It is a management strategy that blends different investments in a single portfolio. The idea behind diversification is that a variety of investments will yield a higher return. It also suggests that investors will face lower risk by investing in different vehicles.

5 Ways To Help Diversify Your Portfolio

Diversification is not a new concept. With the luxury of hindsight, we can sit back and critique the gyrations and reactions of the markets as they began to stumble during the dotcom crash, the Great Recession, and again during the COVID-19 recession.

We should remember that investing is an art form, not a knee-jerk reaction, so the time to practice disciplined investing with a diversified portfolio is before diversification becomes a necessity. By the time an average investor "reacts" to the market, 80% of the damage is already done. Here, more than most places, a good offense is your best defense, and a well-diversified portfolio combined with an investment horizon over five years can weather most storms.

Here are five tips for helping you with diversification:

1. Spread the Wealth

Equities offer potential for high returns, but don't put all of your money in one stock or one sector. Consider creating your own virtual mutual fund by investing in a handful of companies you know, trust, and even use in your day-to-day life.

But stocks aren't just the only thing to consider. You can also invest in commodities, exchange-traded funds (ETFs), and real estate investment trusts (REITs). And don't just stick to your own home base. Think beyond it and go global. This way, you'll spread your risk around, which can lead to bigger rewards.

People will argue that investing in what you know will leave the average investor too heavily retail-oriented, but knowing a company, or using its goods and services, can be a healthy and wholesome approach to this sector.

Still, don't fall into the trap of going too far. Make sure you keep yourself to a portfolio that's manageable. There's no sense in investing in 100 different vehicles when you really don't have the time or resources to keep up. Try to limit yourself to about 20 to 30 different investments.

2. Consider Index or Bond Funds

You may want to consider adding index funds or fixed-income funds to the mix. Investing in securities that track various indexes makes a wonderful long-term diversification investment for your portfolio. By adding some fixed-income solutions, you are further hedging your portfolio against market volatility and uncertainty. These funds try to match the performance of broad indexes, so rather than investing in a specific sector, they try to reflect the bond market's value.

Index funds often come with low fees, which is another bonus. It means more money in your pocket. The management and operating costs are minimal because of what it takes to run these funds.

One potential drawback of index funds could be their passively managed nature. While hands-off investing is generally inexpensive, it can be suboptimal in inefficient markets. Active management can be beneficial in fixed-income markets, for example, especially during challenging economic periods.

3. Keep Building Your Portfolio

Add to your investments on a regular basis. If you have $10,000 to invest, use dollar-cost averaging. This approach is used to help smooth out the peaks and valleys created by market volatility. The idea behind this strategy is to cut down your investment risk by investing the same amount of money over a period of time.

With dollar-cost averaging, you invest money on a regular basis into a specified portfolio of securities. Using this strategy, you'll buy more shares when prices are low and fewer when prices are high.

4. Know When To Get Out

Buying and holding and dollar-cost averaging are sound strategies. But just because you have your investments on autopilot doesn't mean you should ignore the forces at work.

Stay current with your investments and stay abreast of any changes in overall market conditions. You'll want to know what is happening to the companies you invest in. By doing so, you'll also be able to tell when it's time to cut your losses, sell, and move on to your next investment.

5. Keep a Watchful Eye on Commissions

If you are not the trading type, understand what you are getting for the fees you are paying. Some firms charge a monthly fee, while others charge transactional fees. These can definitely add up and chip away at your bottom line.

Be aware of what you are paying and what you are getting for it. Remember, the cheapest choice is not always the best. Keep yourself updated on whether there are any changes to your fees.

Today, many online brokers have moved to $0 commission-free trading in many stocks and ETFs, making this point less of a concern. However, trading mutual funds, illiquid stocks, and alternative asset classes will still often come with a fee.

Why Should I Diversify?

Diversification helps investors not to "put all of their eggs in one basket." The idea is that if one stock, sector, or asset class slumps, others may rise. This is especially true if the securities or assets held are not closely correlated with one another. Mathematically, diversification reduces the portfolio's overall risk without sacrificing its expected return.

Are Index Funds Well-Diversified?

By definition, an index fund or ETF replicates some index. Depending on which index, it may be more diversified than others. For instance, the S&P 500 has over 500 stock components, while the Dow Jones Industrial Average has only 30, making it far less diversified. Even if you own an S&P 500 index fund, it is not necessarily a diversified portfolio. You should also include other low-correlation asset classes, including bonds, as well as modest allocations to commodities, real estate, and alternative investments, among others.

Can I Over-Diversify a Portfolio?

Yes. If adding a new investment to a portfolio increases its overall risk and lowers its expected return (without reducing the risk accordingly), it does not serve the goals of diversification. "Over-diversification" tends to happen when there are already an ideal number of securities in a portfolio or if you are adding closely correlated securities.

How Is Portfolio Risk Measured?

A diversified portfolio's risk is measured by its total standard deviation of returns. The larger the standard deviation, the greater its expected riskiness.

If you're focused on future-proofing your finances, there are more resources here to help protect your assets.

The Bottom Line

Investing can and should be fun. It can be educational, informative, and rewarding. By taking a disciplined approach and using diversification, buy-and-hold, and dollar-cost-averaging strategies, you may find investing rewarding even in the worst of times.

5 Tips for Diversifying Your Investment Portfolio (2024)

FAQs

What is the 5 portfolio rule? ›

In the context of investing, it may also refer to the practice of not allocating more than 5% of a portfolio to any single security—in other words, of not letting any one mutual fund, company stock, or even industrial sector to accumulate to comprise more than 5% of the investor's overall holdings.

What is a good way to diversify your portfolio? ›

Here are some important tips to keep in mind to help you diversify your portfolio.
  • It's not just stocks vs. bonds. ...
  • Use index funds to boost your diversification. ...
  • Don't forget about cash. ...
  • Target-date funds can make it easier. ...
  • Periodic rebalancing helps you stay on track. ...
  • Think global with your investments.
Feb 8, 2024

What is the 5 rule of investing? ›

Investors should also apply the 5% rule with sector funds. For example, if you wanted to diversify with specialty sectors, such as healthcare, real estate, and utilities, you would simply keep your allocation to 5% or less for each.

What is the 5% rule for diversification? ›

The Five Percent Rule is a simple and effective way to diversify your portfolio across various asset classes. It suggests that you should not invest more than 5% of your overall portfolio in any single stock or asset class. Implementing the Five Percent Rule in your portfolio can offer several benefits, including: 1.

What is the 5 50 diversification rule? ›

Let's start with the 25:1 and 50:5 rule, a sort of “bright line test” with two simple guidelines: One issuer cannot contribute more than 25% of the portfolio's fair market value. Five or fewer issuers cannot contribute more than 50% of its fair market value.

What is the 60 20 20 rule for portfolios? ›

The breakdown for the 60/20/20 budget looks like: 60% of your income is on living expenses – rent/mortgage, groceries, utilities and transportation. 20% of your income on financial goals – debt reduction, emergency fund and investments. 20% of your income on discretionary spending – entertainment, travel and eating out.

What is the formula for portfolio diversification? ›

First, set aside enough money in cash and income investments to handle emergencies and near-term goals. Next, use the following rule of thumb: Subtract your age from 100 and put the resulting percentage in stocks; the rest in bonds. In other words, if you're 20 years old, put 80% of your assets in stocks; 20% in bonds.

What is a good portfolio mix? ›

Many financial advisors recommend a 60/40 asset allocation between stocks and fixed income to take advantage of growth while keeping up your defenses.

What are the 4 golden rules investing? ›

They are: (1) Use specialist products; (2) Diversify manager research risk; (3) Diversify investment styles; and, (4) Rebalance to asset mix policy. All boringly straightforward and logical.

What are the 5 steps of investing? ›

  • Step 1: Assess your risk tolerance. Conservative? ...
  • Step 2: Diversify your investment. Balancing risk and return is the key to long-term investment. ...
  • Step 3: Have a plan for asset allocation. Hit your investment targets with the right approach. ...
  • Step 4: Assess investment performance. ...
  • Step 5: Rebalance your investment portfolio.

What is the 5 rule? ›

That said, the easiest way to put the 5% rule in practice is multiplying the value of a property by 5%, then dividing by 12. Then, you get a breakeven point for what you'd pay each month, helping you decide whether it's better to buy or rent.

How to diversify your portfolio? ›

To achieve a diversified portfolio, look for asset classes with low or negative correlations so that if one moves down, the other tends to counteract it. ETFs and mutual funds are easy ways to select asset classes that will diversify your portfolio, but you must be aware of hidden costs and trading commissions.

What does Warren Buffett say about diversification? ›

"We think diversification is — as practiced generally — makes very little sense for anyone that knows what they're doing. Diversification is a protection against ignorance..." "There is less risk in owning three easy-to-identify, wonderful businesses than there is in owning 50 well-known, big businesses."

What is the 5 5 5 life rule? ›

The 5x5 rule states that if you come across an issue take a moment to think whether or not it will matter in 5 years. If it won't, don't spend more than 5 minutes stressing out about it.

What is the 5 rule in real estate investing? ›

Definition: The 5% rule suggests that an investor should aim for a combined 5% return on rent and appreciation. In other words, the total annual rent and expected property value increase should be at least 5% of the property's purchase price.

What is the 10 5 3 rule of investment? ›

The 10,5,3 rule will assist you in determining your investment's average rate of return. Though mutual funds offer no guarantees, according to this law, long-term equity investments should yield 10% returns, whereas debt instruments should yield 5%. And the average rate of return on savings bank accounts is around 3%.

What is the 3 5 10 rule for investment companies? ›

Section 12(d)(1) of the 1940 Act limits the amount an acquiring fund can invest in an acquired fund to 3% of the outstanding voting stock of the acquired fund, 5% of the value of the acquiring fund's total assets in any one other acquired fund, and 10% of the value of the acquiring fund's total assets in all other ...

What is the 5 rule in the stock market? ›

The 5% rule says as an investor, you should not invest more than 5% of your total portfolio in any one option alone. This simple technique will ensure you have a balanced portfolio.

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