5 Jewelry Brands That Carry the Most Resale Value - Watch and Wares (2024)

Jewelry is a significant investment for many Orange, CA residents – when you purchase a piece of fine jewelry, you want the peace of mind that it can be resold for a significant portion of its original retail price. While no one wants to have to worry about recouping money spent, if you find yourself needing to get cash for gold jewelry at a moment’s notice, these five luxury jewelry brands carry the highest resale value.

1. Cartier

Founded in 1847, Cartier is one of the most well-known names in fine jewelry. Since being founded by Louis-Francois Cartier in Paris almost 200 years ago, Cartier has become synonymous with luxury, being lauded by celebrities and royalty alike. In fact, England’s King Edward VII labeled Cartier as “the jeweler of kings and the king of jewelers.”

While many of Cartier’s pieces have a high resale value today, their most popular and in-demand styles of present-day include their Love bracelet, introduced in the 1970s, and their Just Un Clou collection. If you want a designer piece that looks infinitely timeless and will retain value for decades to come, Cartier is one of the safest and most attractive options in the world of fine jewelry.

2. Van Cleef & Arpels

Although timeless and beloved since its founding in 1906, Van Cleef & Arpels is having a renaissance, and those buying fine jewelry in 2023 would be wise to purchase a signature Van Cleef & Arpels Alhambra style. Faithful to the first Alhambra jewel created in 1968, this style is both modern and on-trend while remaining classic for decades.

Further, online luxury consignment giant The Real Real found that Van Cleef & Arpels jewelry held its value the best of any other fine jewelry brand, retaining 74 percent of its original value on average with a 5 percent increase year over year.

3. Tiffany & Co.

Tiffany & Co. is arguably the No. 1 most recognizable name in fine jewelry, and this has undeniably helped the brand remain in demand for almost two centuries. Founded in 1837, Tiffany & Co. is most famous for its diamond jewelry, especially engagement rings, and can even be recognized by its signature teal blue color, “Tiffany blue.”

Whether you’re an avid Audrey Hepburn fan or want to ensure that your engagement ring retains resale value, Tiffany & Co. is one of the most powerful forces in secondhand fine jewelry, thanks to its brand recognition.

4. David Yurman

If you’re seeking something more modern for your next jewelry piece, David Yurman is one of the youngest jewelry brands to carry a consistently high resale value. Founded in 1980, David Yurman is a name that is undeniably recognizable among modern consumers, and their signature cable bracelet quickly secured its place as a fine jewelry icon in less than 30 years.

Known for their unique, artisanal designs, David Yurman jewelry can fetch top prices among collectors and casual jewelry fans alike. While their highest secondhand sale prices don’t match the likes of Tiffany & Co. or Cartier, their average resale value is consistently among the top-ranked.

5. Harry Winston

Harry Winston founded his eponymous brand in 1920 and opened his first boutique in New York in 1932. Harry Winston is often referred to as “the ultimate jeweler” or “the king of diamonds,” indicative of the brand’s high value on the secondhand market.

The first jeweler to loan out their pieces to an actress for the Academy Awards, Harry Winston is synonymous with Hollywood glamour and luxury. Known for unique gemstones, stunning diamonds, and meticulously detailed designs, Harry Winston estate jewelry is timeless and highly coveted, especially if it’s from an old Hollywood time period.

If you’re an Orange, CA resident with estate jewelry from one of these valuable fine jewelry brands and you’re looking for the best place to sell gold jewelry for cash, bring your estate jewelry into Watch & Wares today. Our friendly and knowledgeable team members are always happy to assist you with whatever jewelry services you need, including estate jewelry appraisal. We have served the Orange County area for more than 30 years, so you can always trust us to consistently offer fair and competitive values in a comfortable setting with exceptional customer service. To schedule an appraisal for your estate jewelry or to inquire about jewelry lending, give us a call at (714) 633-2030 or fill out our online contact form today. We look forward to working with you!

5 Jewelry Brands That Carry the Most Resale Value - Watch and Wares (2024)

FAQs

What jewelry brand has the highest resale value? ›

The Five Best Value Retaining Jewelry Brands
  1. Cartier.
  2. Van Cleef & Arples. ...
  3. Harry Winston. ...
  4. Tiffany & Co. Diamond Banc pays a premium for designer brands like Tiffany. ...
  5. David Yurman. Founded in the 1970s, David Yurman is the youngest jewelry brand on this list, however, the brand remains iconic within the jewelry market. ...

Which Jewellery is best for resale? ›

Diamonds are always in demand and they do have a resale value. However, certain factors determine their resale value. You might have heard of the 4Cs of diamonds: colour, clarity, cut and carat weight. The higher these values, the greater the diamond quality.

Which jewellery brand appreciates in value? ›

1. Cartier. Founded in 1847, Cartier is one of the most well-known names in fine jewelry. Since being founded by Louis-Francois Cartier in Paris almost 200 years ago, Cartier has become synonymous with luxury, being lauded by celebrities and royalty alike.

Which brand of jewelry is best for investment? ›

Top 10 Jewellery Pieces with the Highest Resale Value
  • Cartier Love Bracelets. ...
  • Bulgari Serpenti. ...
  • De Beers Diamonds. ...
  • Tiffany Elsa Peretti Bracelet. ...
  • Hermès Collier de Chien Bracelets. ...
  • Chanel Fine Jewellery. ...
  • Foundrae Necklaces and Charms. ...
  • Unique jewellery pieces to Consider Investing In.
Nov 24, 2023

Which brands have the highest resale value? ›

For 2024, Lexus celebrates its third consecutive win, and fifth time overall taking home the award for Best Resale Value: Luxury Brand.
  • 2024 BEST RESALE VALUE: BRAND. Toyota.
  • 2024 BEST RESALE VALUE: LUXURY BRAND. Lexus. ...
  • 2024 BEST RESALE VALUE: BY VEHICLE CATEGORY.
  • 2024 BEST RESALE VALUE: TOP 10 CARS. Chevrolet Corvette.
Mar 11, 2024

What is the easiest jewelry to sell? ›

Pieces like beaded bracelets, pendant necklaces, and simple hoop earrings can be both easy to make and highly marketable, and what's better, these designs require minimal skills but leave room for creativity in terms of color, texture, and arrangement.

What jewelry never loses value? ›

Only high-quality jewelry is stable in value

Gold and platinum are very stable in value, even diamonds or luxurious colored gemstones hardly lose value.

What type of jewellery sell well? ›

2021 Demand for types of Jewelry
  • Earrings. 41%
  • Ring. 32%
  • Necklace. 18%
  • Bracelet. 8%

How do I get the most money to sell my jewelry? ›

Quick summary: Ways to sell jewelry
  1. OPTION 1: Sell to private party. Usually nets a higher price. ...
  2. OPTION 2: Consign to local jeweler. Price you'll net varies; each jeweler has unique policies. ...
  3. OPTION 3: Consign to online reseller. Usually nets a lower price than a private party. ...
  4. OPTION 4: Sell to jeweler, pawn, or gold store.

Do Harry Winston watches hold their value? ›

Known as the "King of Diamonds," Harry Winston's creations are not just accessories but investment pieces that maintain, and often increase, their value over time.

Do Van Cleef watches hold value? ›

Van Cleef & Arpels offers exceptional brand value, with some pieces holding as much as 113% of their original value, but that doesn't mean that all items are valued the same. Depending on what items you have in your collection, you will find that the resale value can differ significantly.

Does Tiffany and Co have resale value? ›

Tiffany & Co. pieces have a high resale value because they are timeless and always in demand. If you're interested in selling your Tiffany & Co. jewelry fill out our simple form and we'll send you an initial offer within 48 hours.

What type of jewelry is most profitable? ›

In addition to this, there are specific types of jewelry that are even more profitable, particularly resin jewelry because the supplies involved are extremely inexpensive, while it still remains a very popular and trendy style.

What type of jewelry sells the most? ›

2021 Demand for types of Jewelry

Of these four primary types of jewelry, earrings were the most popular, making up 41% of the combined demand among these top four. Rings were also quite popular, though, earning more demand than necklaces and bracelets combined. Next we examined different types of gems and jewels.

What jewelry does not depreciate? ›

By contrast, fine jewelry is made of materials like platinum and gold, with precious gemstones like diamonds, sapphires, emeralds, and rubies. Fine jewelry can be ornate or minimalist, and this has no bearing on its value. Because it's made of high-quality materials, it's valuable, no matter how old it is.

What is the No 1 luxury jewelry brand? ›

Tiffany & Co. is likely the most famous and well-known expensive jewelry brand. Founded by Charles Lewis Tiffany, the brand's many storefronts are recognizable by their blue branding.

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