Are you generating leads from your LinkedIn Profile consistently?
If your business is making over $10K / month and you’re still not generating leads organically inside LinkedIn, then you're missing out.
Maybe you’re spending too much on paid ads for customer acquisition but getting less and less returns.
I feel you.
We get that from the coaches and consultants we talk to who are trying to grow their businesses.
With all the hype surrounding other platforms like Facebook, Tiktok and Twitter, LinkedIn is still the ultimate platform to grow your Expert B2B coaching and consulting business.
But so many coaches and consultants are using Linkedin wrong!
Here are 3 reasons why you’re not generating leads from your Linkedin profile.
1. You’re Not Optimising Your Linkedin Profile
An optimised LinkedIn profile should do three things:
An optimised Linkedin profile is the foundation of your Linkedin success, so you need to start with that.
If you need more information on how to optimise your profile, 👉Grab a copy of The AI LinkedIn Profile Optimiser™ here.
It will guide you in creating a standout LinkedIn profile that naturally appeals to your perfect future customers.
2. You’re Not Building a Targeted Database
When we started in 2014, there were 296 million LinkedIn users.
Fast forward to today, the world's largest professional social networking site has more than 930 million members in more than 200 countries and territories worldwide— and more than 65 million of those are decision-makers.
If you’re in the B2B space, chances are,every person you will ever need to do business with is sitting inside this platform.
But most coaches and consultants are not taking advantage of this and will connect with just anyone.
You have to target prospects, not peers.
Create a community of perfect customers— people who you can help.
3. You Don’t Have a Reliable System
One of the biggest advantages of LinkedIn when it comes to lead generation is the easily accessible and hyper-accurate business and employee information you can target by.
And because of that, you can connect and engage and convert a highly targeted community of perfect future customers.
It would be hard to do this on other social platforms.
The key is to have the right system to leverage the capabilities of Linkedin.
Without a system, even if you have an optimised profile or even if you’re connecting with your perfect future customers, how are you going to take them from connections to paying clients?
This ‘in-between’ strategy is extremely important.
Recommended by LinkedIn
Does Linkedin Really Work?
Many don’t realize that the activities done inside your LinkedIn Profile (if done correctly) attract enough engagement to single-handedly drive top-of-funnel strategies.
For almost a decade now, we’ve run hundreds of organic marketing campaigns inside of LinkedIn to drive prospects to our webinars, in-person workshops, ebook downloads and many more— and it has by far surpassed any paid ad campaigns we’ve ever done, whether on LinkedIn or other platforms.
Our clients have gotten great results as well.
Joel closed a client (worth $5K) who saw the content he posted, and the best part is, he was not even a 1st-degree connection yet!
And Julian here signed a client directly from LinkedIn worth more than $15K.
One could argue that of all the major social channels, LinkedIn remains the best platform to generate leads and grow organically if you’re in the B2B space.
That means growing your business on LinkedIn doesn’t require pricey paid ads.
How cool is that?
Client Case Studies
Since 2014, our LinkedIn strategy has helped generate millions of dollars in revenue for coaches, consultants and business owners from LinkedIn.
Coaches like Nikhil who followed our system and closed $7K in sales.
Sally who closed her first-ever deals from Linkedin.
And Hannah who signed a client for $3K.
We’ve helped thousands of leading B2B Coaches, Advisors, Consultants, and Industry Experts tap into the professional power of LinkedIn to connect them with hard-to-reach, high-value leads and grow their businesses and form profitable partnerships quickly.
People Follow People
Your Linkedin Profile is key to all these because people follow people.
LinkedIn enables you not only to hyper-target your audience but also to build a community inside the platform, which you can then convert into clients.
People also buy from those that they know, like, and trust.
Your LinkedIn Profile allows you to develop the “know” through your banner, headline and summary page, the “like” through content posting with authenticity and personality, and the “trust” through compelling thought leadership.
Chasing work is hard, waiting for referrals is risky and if you’re selling your advice and expertise for a living, then it’s time to think differently and take control inside a platform that is often overlooked, misunderstood— but incredibly profitable.
P.S. Join our 5-Day High Converting Offer Challenge, where we'll work together to craft a high-converting offer that attracts more opportunities and ensures you get paid what you're worth— 100% FREE! Click here to register today.
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