Sending real estate thank-you notes is a game-changer for your business. These notes are like magic wands, creating strong connections that bring in more leads, clients, and referrals. I’ve gathered examples of incredible real estate thank-you note templates. After the realtor thank-you notes, I’ll also share tips on how to write your own, the benefits of writing one, and ways to send it. Get ready to step up your real estate game!
1. After Closing
This thank-you note from realtor to buyer after closing is from Zoe Kasiske and Marny Maslon, Douglas Elliman, Los Angeles.
Hi [client’s first name]!
We want you to know how much we appreciate your trust by allowing us to guide you through the often up-and-down process of finding, buying, and closing escrow on your new home. We know this was a longer journey than anticipated, and we are so grateful for your continued trust in our ability to get you across the finish line.
Although the transaction is behind you, we prefer not to be out of sight and mind. So please keep our numbers and emails at your fingertips for vendor referrals (should you need a painter, for example), questions about the real estate market, or just to say hello.
Lastly, if you have a minute, please fill out this form so we can continue celebrating all the exciting milestones in the years to come!
Thanks so much,
[your name, phone number, and email address]
2. From Listing Agent to Homeowner
From Beverly Ruffner, real estate coach, The Close contributor
Mr./Mrs. [client’s last name]
[client’s address]
Congratulations on selling your home! It was an absolute pleasure working with you. I greatly appreciate your business and am honored that you trusted me with the sale of your home. I would like to offer you my continued service, so please don’t hesitate to call should there be anything that I can do for you.
And remember, your referrals are the greatest compliment you can extend. I highly value all clients who refer friends and family to me and strive to ensure they experience only the utmost excellence!
Thank you,
[your information]
[your signature]
3. Handwritten Note With Closing Gift
From Tika Van Den Hurk, Douglas Elliman in Fort Lauderdale
Dear [client’s first name],
Congratulations on purchasing your new home. I am honored to have had the opportunity to represent you in this transition. Wishing you and your family many years of enjoyment, good health, peace, and prosperity in your new home.
Warmest regards,
[your name]
4. After Closing From Buyer’s Agent to Buyer
Dear [client’s first name],
I just wanted to drop you a quick note to let you know how thrilled I am that we found a home for you and [spouse’s name, kid’s name, or pet’s name]. I hope you will be happy in it for many years to come. Seeing the big smiles on your faces after closing is the best part of my job! It truly makes it all worthwhile.
I also want to let you know that I am available to you as your real estate insider from now on. If you have any questions about the market, even if they sound silly, call or text anytime.
Congrats!
[your information]
[your signature]
Agents should consider using a service like VistaPrint to help design, print, and mail thank-you notes. Its easy-to-use design editor lets you personalize premade thank-you note templates for postcards, flyers, posters, and other real estate marketing collaterals. VistaPrint also offers design services, a logo maker, and a free QR code generator.
5. Buyer’s Agent After a Difficult Closing
Hi [client’s first name],
Thank you for choosing me from all the agents in [your farm area]. It was truly a pleasure helping you navigate this deal, even with [something that made it difficult].
Once you’re settled in, we should grab lunch sometime, on me.
Congratulations, and best of luck with your new home.
[your information]
[your signature]
6. After Receiving a Closing Gift From a Buyer
[Client’s first name],
Thanks so much for the [gift they gave you]! Working with kind, thoughtful people like you reminds me of why I got into real estate in the first place.
If you or anyone you know ever needs real estate advice or wants to chat about the market (trust me—I can talk their ear off!), text or call anytime.
[your information]
[your signature]
7. After Finding a Buyer an Amazing Deal
Hello [client’s first name],
Congratulations on scoring such an amazing deal in this market! I would love to take all the credit here, but the truth is, sometimes the real estate gods just smile on you. I know you and [spouse’s name, kid’s name, or pet’s name] will spend many happy years there.
If you ever need any real estate advice or just want to chat about the market, call or text anytime.
Congrats!
[your information]
[your signature]
8. Homeowner After Not Getting the Listing
[Homeowner’s address]
Dear Mr./Mrs. [last name],
I wanted to thank you for meeting with me last week and offer my best wishes on the sale of your home. If you ever need unbiased market advice in the future, please don’t hesitate to text or call. My door is always open.
Thank you,
[your information]
[your signature]
9. Former Client After They Give You a Referral
Hi [former client’s first name],
It’s hard to express how grateful I am that you gave [name of referral lead they sent you] my number. We had a long call yesterday, and [s/he] is excited to start [hunting for a home/putting their home on the market].
The next time you’re in [the neighborhood where your office is], let’s get lunch at [nice restaurant]. On me, of course!
Thanks again,
[your information]
[your signature]
I’m delighted you contacted me [mention how they contacted you] about [specific aspects of real estate]. Thank you!
I’m genuinely excited to be a part of people’s lives as they start their buying or selling journey. I’m here to express my gratitude and let you know that I’m here to help in any way I can.
Whether it’s answering your questions, providing advice, or helping with property searches, I’d be honored to be your go-to resource for all things real estate. Please feel free to contact me at [contact information] for any further assistance. Thanks again!
[your information]
[your signature]
11. After Initial Appointment or Phone Conversation
Thank you for taking the time to chat with me about [specific topic]!
I truly enjoyed our conversation and am genuinely excited to assist you. From property research to negotiations and beyond, I’m committed to ensuring your [buying/selling] experience is not just smooth but also successful. Your success is my priority.
Remember, you can always contact me via text, call, or email if any other questions arise. I’m here for you and eagerly await our next conversation!
[your information]
[your signature]
12. ‘Thanks Anyway’
Thank you for considering me among the agents you could choose to work with and for taking the time to chat. It was great getting to know you, and I’m genuinely excited about the next steps you will take in your real estate journey.
If you ever need a second perspective or insight regarding the [your area] housing market, know you can always contact me. I’d be happy to help. I can’t wait for our paths to cross again and hopefully collaborate together! Until then, I wish you the very best on your real estate journey!
[your information]
[your signature]
13. During the Holiday Season
The holiday season is nostalgic. As I was thinking about all of the great clients I got to work with this year, you came to mind. I want to express my heartfelt gratitude for being part of your [buying/selling] journey.
I hope you and yours have a joyous, refreshing, and delightful holiday season together. If you have any real estate questions or needs, please don’t hesitate to reach out. Thank you!
[your information]
[your signature]
Tips for Writing Effective Real Estate Thank-you Notes
Looking to express gratitude in real estate? Effective thank-you notes can go a long way. Mastering impactful thank-you notes can improve professional relationships and help you stand out in the competitive real estate market. Here are some valuable tips for writing real estate thank-you notes to buyers and sellers that leave an impression.
- Handwrite your realtor thank-you notes: When sending real estate thank-you notes, consider handwriting them to convey a personal touch and commitment to superior customer service. But if you prefer, you can use email, text, or realistic handwriting generators to save time. Keep the design simple to maintain a personal feel.
- Use the right tone: Remember to use a professional, warm, and sincere tone in your real estate thank-you cards. Being too casual can make you seem less competent and trustworthy, while insincerity may come across as a marketing ploy.
- Timing is important: Follow up with leads quickly to show professionalism. Send realtor thank-you notes to buyers, sellers, and current and past clients within a week or two to avoid seeming insincere or too busy.
- Keep it simple: A small message can have a significant impact. A simple “thank you” can speak volumes, especially handwritten. Keep it short to avoid hand cramps. Don’t overdo it by sending too many thank-you notes to the same person or family—one or two within a year will likely be enough. More than three in a year may seem pesky or desperate.
Benefits of Writing & Sending Thank-you Notes
Writing and sending thank-you notes in real estate is a simple yet powerful practice that can yield long-term benefits for agents and their clients. Here are some of the benefits of thank-you notes:
- Establishes a personal connection with clients
- Builds trust and rapport with buyers and sellers
- Shows appreciation for their business
- Reinforces a positive image of the real estate agent
- Maintains enduring client relationships
- Keeps lines of communication open
- Demonstrates that the agent values the client’s business beyond the transaction
- Leads to repeat business and referrals
- Assists you in standing out in a competitive real estate market
- Allows you to leave a lasting impression on clients
Ways to Send Thank-you Notes
There are several different ways to send real estate thank-you note from realtors to buyers or sellers:
- Handwritten notes: These carry a personal touch that can leave a lasting impression on clients, fostering a sense of warmth and connection.
- Email: This is a quick and convenient method for sending thank-you notes, especially for clients who prefer digital communication. It provides ease and efficiency, allowing you to maintain a productive workflow while still showing appreciation.
- Thank-you cards/Direct mail: Sending thank-you cards through traditional mail can also positively impact clients. It’s a tangible way to show your care and consideration, making your clients feel valued and appreciated.
- Personalized gifts: Sending a small, personalized gift and a thank-you note to buyers or sellers after closing can further show appreciation for the client’s business. This could be a branded item, a gift card to a local business, or something that aligns with the client’s interests.
Frequently Asked Questions (FAQs)
How do you say ‘thank you’ to real estate clients?
Don’t overthink it! Some common elements to mention are your gratitude for what they did for you and your hopes for their future. If you can include something personal about your experience with them, that’s a huge bonus. Finally, a call to action (whether you’re hoping for referrals, a testimonial, or just that they stay in touch) is a good way to grow your business simultaneously.
Why should real estate agents bother writing thank-you notes?
It’s simple: making a personal connection after closing a deal is crucial to establishing enduring client relationships. Whether it’s clients or business partners, everyone wants to feel appreciated. And they’re much more likely to remember the person who reached out to say thanks, which helps build a positive reputation. For more real estate marketing ideas, here are some examples that will surely boost your real estate listings:
- Flyers
- Brochures
- Postcards
- Open house flyer
- Door hangers
- Yard signs
- Sold signs
How should I address my thank-you notes?
Getting started is always the most challenging part. Is it too stuffy to say “dear [client]”? Is just plain “hi” too casual? There’s no one right way to say “thank you,” which is why you’ll see a lot of variety in the email templates above. We recommend following your gut on this, but always choose the more formal option if you’re on the fence. The thank-you note recipient probably won’t even notice how you address them. In the end, it’s the gratitude that they’ll remember.
Bringing It All Together
Sending thoughtful thank-you notes in real estate can significantly impact client relationships. Personalizing your messages and expressing genuine appreciation can create lasting connections and foster a strong network of satisfied clients. Whether you use templates or craft your own messages, the key is to make each note heartfelt and tailored to the recipient. Do you have any great tips for sending real estate thank-you notes that you think our readers will love? Let us know in the comments!
